Boise Metropolitan Area
I've been fortunate with over 20 years of experience Coaching and Consulting client events, turning big ideas into unforgettable experiences. From large-scale corporate events and marketing campaigns to hybrid productions, I specialize in creating moments that build brand loyalty, engage customers, and drive growth. Whether it’s a summit, conference, or digital experience, I thrive in high-pressure environments and always aim to deliver results that matter.
Conceptualize and executed event marketing campaigns, increasing attendance through targeted strategies. Develop and implement comprehensive digital marketing initiatives, achieving boosts in both social media engagement and in live-stream participation. Oversee annual budgets exceeding $500K, optimizing financial performance and implementing cost-saving measures reducing overhead. Recruit and train cross-functional teams across marketing, production, and technical disciplines, with increased retention rates. Design event measurement scorecards, achieving high satisfaction rate among attendees and aligning outcomes with organizational KPIs. Conduct preventive maintenance inspections, ensuring equipment operated at peak performance and reducing failures. Provide hands-on repairs, preventative maintenance, troubleshooting, and operational support for a variety of industry equipment.
Directed and marketed music festivals, conferences, and regional tour stops, increasing ticket sales through strategic partnerships and audience targeting. Introduced operational efficiencies that cut production costs while still enhancing overall event quality. Built strategic digital marketing campaigns, increasing digital traffic through SEO, social media, and email marketing.
Managed daily operations and coordinated large-scale events across multicampus locations, ensuring seamless execution and alignment with organizational objectives. Designed and implemented volunteer engagement programs, achieving increase in participation. Directed technical operations, including stage setups, sound, lighting, and video for live and hybrid events. Increased operational efficiency through process standardization. Elevated overall event quality by improving recruitment, training, and mentoring programs for technical teams.