Warsaw, Mazowieckie, Poland
• Develop and implement integrated marketing strategies for a portfolio of 24 brands, ensuring alignment with importer guidelines and local market needs • Manage marketing budgets • Plan, execute, and analyze multi-channel campaigns (digital, print, OOH, events) to drive showroom traffic and lead generation • Produce detailed campaign performance reports for management and importer review • Manage company websites, social media profiles, and YouTube channel; achieved year-on-year follower and engagement growth • Coordinate the marketing team’s activities • Collaborate with external partners and marketing agencies • Organize and lead corporate events • Build and maintain the company’s image • Monitor performance and analyze effectiveness of marketing initiatives • Prepare reports and presentations on marketing activities • Conduct market analysis and identify emerging trends
• Achieved sales targets and developed strategies to meet them • Managed key customer accounts and conducted business negotiations • Monitored and reported sales and quality performance • Acted as primary liaison with the importer, ensuring showroom branding and promotions met corporate standards. • Coordinated local marketing activities to support national campaigns. • Recruited, trained, and motivated staff • Fostered a positive team atmosphere • Ensured the highest customer service standards • Handled complaints and conflict resolution • Promoted the positive image of the dealership • Managed documentation • Coordinated with the head office (importer) and other branches
• Led showroom operations with a focus on customer acquisition and retention. • Implemented importer-driven marketing initiatives at the local level.
Area sales representative Construction and Finishing Materials