Ipoh, Perak, Malaysia
Experienced Trade Marketing Specialist with a demonstrated history of working in the tobacco industry. Skilled in Negotiation, Budgeting, Sales, Sales Management, and Management. Strong marketing professional experienced
Identify opportunities in the market to deliver brand building strategies, strategic market development planning and product assessment to achieve awareness and gain share of market. Take initiative to undertake projects for business growth and operational efficiency and embrace evolving market environment. Assisting in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.) Assist to maintain a strong and productivity relationship with business partners. Brainstorming and developing ideas for creative marketing campaigns
Analyze information generated from DSD/TME systems and conduct territorial exploration for business opportunity and growth. Responsible to collect market intelligence and trade information and achieve sales, distribution and trade marketing objectives by focusing on the right and high impact outlets within the designated area. Work closely with superior in executing plan and ensure concise communications on the business objectives and plans. Sales & distribution targets can be achieved through close monitoring and working closely with distributor's sales team.
Responsibility on dealers weekly top-up sales purchase and to expand our market user. Meet/exceed minimum quarterly sales volume and bi monthly tracking to meet the company objectives. To make sure dealers outlet has enough of POSM to create A&V for time to time. To plan weekly/monthly roadshow promotion regardless indoor or outdoor event for our loyalty/supportive dealers. To update our dealers with the latest promotion and product knowledge from time to time.