Mumbai, Maharashtra, India
As a seasoned marketing expert and micro-influencer with a community of 50,000+, I've mastered the art of crafting persuasive pitches and captivating social media content that resonates. My collaborations with iconic brands like Nykaa, Spotify, Garnier, CeraVe, and L'Oréal have consistently driven real results. With a passion for creative storytelling and data-driven insights, I've developed a unique ability to weave narratives that spark meaningful connections and conversions. My expertise has yielded impressive outcomes, including significant boosts in audience engagement and conversion rates. Let's connect and create something amazing! I'd love to team up with fellow marketers and brands who share my enthusiasm for storytelling and passion for making a real impact. Together, we can craft narratives that inspire, educate, and leave a lasting impression – and have some fun along the way!
Assisting in building and maintaining a strong online presence for SSA Architects, a renowned architectural firm, by: - Developing and implementing social media strategies to increase brand awareness and engagement - Creating and curating high-quality content (images, videos, posts) showcasing the firm's projects, achievements, and expertise - Managing and scheduling posts on various social media platforms (Instagram, LinkedIn & Website) - Monitoring and analyzing social media metrics to optimize content and engagement - Collaborating with the design team to create visually appealing content that aligns with the firm's brand identity - Staying up-to-date with industry trends and social media platform changes to continuously improve online presence
Driving growth and building the brand of Airlearn (Unacademy) by: - Planning and running growth campaigns with UGC and Influencer collaborations that boost brand awareness, attract new users and spark engagement. - Creating fun and engaging short-form content on TikTok, Instagram Reels and YouTube Shorts that taps into trends and connects with learners. - Managing Influencer partnerships end-to-end, from brainstorming ideas to execution and performance tracking, ensuring campaigns deliver real results. - Leading a team of content creators and content writers, encouraging creativity, collaboration and campaigns that make an impact. - Tracking, analyzing and optimizing social media performance to drive engagement, reach and ROI while keeping Airlearn ahead of trends.
- Collaborating with the marketing team, I helped develop tailored content strategies, resulting in a notable jump in social media followers from 500 to 30,000. - Utilized market research and trend analysis to inform content creation efforts, leading to a 30% increase in engagement and a 25% boost in conversion rates within 6 months by ensuring relevance and resonance with the target demographic. - Participated actively in brainstorming sessions to generate innovative ideas and solutions. - Leveraged excellent interpersonal skills to engage with 50+ industry professionals, fostering 5 new business collaborations.
- Played a pivotal role as a Marketing Intern in the Advertisement Department, focusing on content creation and ideation. - Incorporated diverse perspectives from team members to devise compelling pitches, resulting in a 20% increase in successful pitch conversions and a 15% rise in sales figures over a 3-month period. - As a Media Influencer, managed the brand's social media presence for 3 major platforms, curating content that aligned with current trends.
Served as the on-camera talent and content creator for Newsome, producing high-quality video content and social media posts that showcased the company's message, products, and services. - Appeared in promotional videos, explainer videos, and social media clips - Developed and delivered engaging scripts and dialogue - Collaborated with the production team to ensure high-quality visuals and sound - Created social media posts and captions that aligned with the company's brand and messaging Utilized my on-camera presence and content creation skills to help drive audience engagement, brand awareness, and customer loyalty for Newsome.