Pietro Lamaro

Key Account Manager at DT Swiss

Zurich, Switzerland

About

Passionate and driven professional with a natural flair for building strong relationships and developing markets. Sport is at the heart of my life, it shapes who I am and how I work. I bring that same energy, dedication, and team spirit into everything I do. With experience in strategic account management and business development, first in the financial industry and now in the sports industry, I focus on growing brands through simple, honest communication and meaningful connections. I thrive on learning, love being outdoors, and am always looking for new challenges that align with my values and lifestyle.

Experience

  • DT Swiss (2 yrs 5 mos)
    • Key Account Manager, Senior Specialist
      Jul 2026 - Present · 4 mos

      After driving +90–160% revenue growth across multiple OEM accounts in 24 months in Italy and Switzerland, I now manage DT Swiss’ key strategic accounts across Italy, Switzerland, Spain and France, expanding my portfolio from 15 to 28 brands. My focus is on custom and project-specific solutions for Europe’s most prestigious cycling brands across road, MTB and gravel, aligning DT Swiss engineering with each brand’s performance, design and market positioning to unlock sustainable growth.

    • International Sales Manager, Specialist
      Jun 2024 - Jun 2026 · 2 yrs 1 mo

      Overseeing OEM clients across Italy and Switzerland, now managing key European accounts. Focused on expanding market presence by acquiring new leads and strengthening relationships with existing clients. Contributing to increased revenue across my portfolio through strategic account management and new business development.

  • Algebris Investments (4 yrs 8 mos)
    • Business Development Associate
      Jan 2023 - May 2024 · 1 yr 5 mos

      Development of the DACH Region for the recently opened office in Zurich. Responsible for the development of the business in Ticino (CH) and Germany.

    • Business Development Associate
      Jan 2022 - Dec 2022 · 1 yr

    • Milan, Lombardy, Italy
      Full-fledged Sales, presenting the company’s strategic and tactical asset allocation and investment solutions to clients. Managing Algebris' Business Development and Marketing teams dedicated to the Italian retail market.

    • Business Development Analyst
      Jan 2020 - Dec 2021 · 2 yrs

      Support in origination and sales activities of Algebris Investment funds for the Italian retail market which counts 15.000+ Financial Advisors. Procession of actual, engaging and informative contents to strengthen relationships with existing and prospect clients.

    • Investor Relations Analyst
      Oct 2019 - Dec 2019 · 3 mos

  • CEO & Co-Founder, Brand Manager at Adventure Addicted
    Aug 2016 - Dec 2022 · 6 yrs 5 mos

    Fuelled by an entrepreneurial spirit, I founded Adventure Addicted during my studies at Bocconi University, focusing on outdoor activities and global sports expeditions. The venture evolved into a successful endeavour, providing specialized marketing consultancy to outdoor sports brands committed to environmental protection and conservation. Our success, marked by significant market share and support from Angel Investors and industry players, included executing impactful marketing campaigns for renown outdoor brands, showcasing our youthful, innovative, and original approach. This experience honed my skills in marketing strategy, creativity, and brand communication.