Pieter Vlaeminck

Family happiness supplier @Memorii, een uniek fotoabonnement met fotobewerking

Antwerp Metropolitan Area

About

Balancing between being a present father & scaling a succesful business in family happinness (www.memorii.be) with my fantastic wife and family photographer (@sarahvanpraag). Open to discuss business opportunities while trail running in nature! Happy to share my knowledge in food, nutrition & sustainability, or life in general ;)

Experience

  • Co-Founder at memorii
    Sep 2020 - Present · 5 yrs 11 mos

    With memorii, you collect your hundred most precious moments in a year Every two months you send us 16 (smartphone) pictures. We edit them professionally and print them on our unique memorii paper in a 20x15 size. Put your memorii's in your interior with our walnut and marble holders and store the rest of your memorii's in our wooden collector box, personalised with a family saying Finally start doing something with all your photos, it's the biggest gift for your kids

  • Senior assortment manager at Jumbo Supermarkten
    Mar 2020 - Aug 2020 · 6 mos

    Constantly on the lookout for tasty, trendy and local products to introduce in our assortment to make our customers happy and healthy! Feel free to visit our brand new supermarkets in Lanaken, Rijkevorsel en Pelt and give me feedback on service, products, and concept design.

  • Delhaize Belgium (1 yr 10 mos)
    • Store concept manager
      Apr 2019 - Jan 2020 · 10 mos

    • (candidate) Category Manager "Food To Go"
      Apr 2018 - Jan 2020 · 1 yr 10 mos

      Creating the tastiest, healthiest and easiest food solutions for all Belgians during breakfast, lunch, diner and in between. Eager to add sustainability in all innovations as the olympic minimum. Looking for strong, local and enduring partnerships to make our category loved by all.

  • International Management Trainee at Ahold Delhaize
    Sep 2016 - Apr 2018 · 1 yr 8 mos

    1,5 amazing years - 3x6months * Delhaize Belgium supermarket: from cashier to assistant director helping clients, understanding the basics, employing the commercial strategy and building more productive teams * Delhaize Serbia headquarters: trained 150 people in sustainability and SDGs through self-created workshop sessions. Co-creation of the first animal welfare policy whilst auditing the Serbian meat sector with self-created checklists. * Delhaize Belgium Unit Fresh Purchase: created the food to go universe mentality @ Delhaize Belgium (To go at the entrance of the supermarket, salad bars, fresh ateliers, ...) together with the Deli/Togo team

  • PhD in Agricultural Economics at KU Leuven
    Sep 2011 - Jan 2016 · 4 yrs 5 mos

    Food connects us all. Food production and consumption shape our livelihood strategies, the natural landscape and ecological and human health. My PhD thesis takes a micro-economic approach in analyzing individual economic decision making of both consumers in the Global North and smallholders in the Global South in order to support policy development towards a more sustainable food and agricultural system. My work highlights that food sustainability labels need to become more performant if they want to induce a significant shift in consumer behavior towards more sustainable and less resource-intensive choices. Besides, taking smallholders’ preferences into account has the potential for policies to become more supported by local communities and programs to be better tailored to smallholders’ needs while diminishing the current view that many of these actions stem from Northern dominated discourses instead of originating from a mutual interest. I hope my thesis can motivate NGOs, companies and policy makers to match their current policies and programs against my results in order to strengthen their sustainable food, agricultural and land use strategies in the Global North and in the Global South.