Geneva, Geneva, Switzerland
I like and am good at realizing strong achievements in high growth new markets - Marketing strategies, evangelisation, public speaking, management of sales and marketing teams. Specialties: Managed marketing and business development for 15 years in the software industry in europe. Experience at Oracle in the 1990's. Founder and CEO of a 20 people company for 5 years and successfully sold it afterwards. Managed teams up to 30 people. I love to evangelize new excellent products such as what I did recently to open the Eastern European, Middle East and African markets for Salesforce.com and Successfactors.
Best selling international author of books on the state of the world economy, conferences, consultant www.piero.com
1993-1995 : Oracle : manager of Switzerland marketing. 1995-1999 : Oracle : manager of African operations marketing and business development. Went from 200k a year to 15 million $ in sales. 1999 : Oracle : manager of Switzerland marketing (member of the Swiss direction) and audit of Oracle Europe’s marketing departments. 2000-2005 : founder of CEO of Andiamo, a 16 employee services company that brought several American software companies successfully into Europe – sold the company for 5 million USD. 2005-2010 : Vice President, emerging markets for Salesforce.com – best ROI and profitability worldwide. Went from 300k to 10 million $ in revenues. 2011 : Manager for Channel in EEMEA for Successfactors (bought by SAP) 2012-2025 : Stay-at-home dad (of four children) + best-selling writer + consulting on life-style for high-net worth individuals. Investor in several private companies in Switzerland.
Managed the expansion of Successfactors into Eastern Europe, Middle East and Africa. Significantly growing the indirect revenue from the region, especially in Israel (n.2 partner worldwide).
Looking after the Eastern Europe, Balkans, Middle East and Africa regions. Transformed the region into the fastest growing of all Salesforce.com regions worldwide. delivered 50+ events to evangelise on Saas and Cloud computing. Had one of the best lead generation activities of the company. Developed a strong network of partners, generating from $ 200k in 2005 to over $ 4 million in 2009 in recurring revenues.
Consulting company to help US software companies to enter the european market - 16 employees, profitable in 6 months. Sold in 2005 to Applimation, inc USA.