Dr Peter Robbins

Associate Professor at DCU Business School

Ireland

About

Dr. Peter Robbins is one of Ireland’s foremost experts in innovation and new product and service development. He is a former Global Director of Innovation Excellence for GSK. His area of research is how firms organize for innovation. He was head of the Department of Design Innovation in Maynooth University until January 2019 when he joined DCU's growing Business School. He has published in the Journal of Product Innovation Management, R&D Management (where he serves on the Editorial Review Board) the Journal of Small Business & Entrepreneurship, the Irish Journal of Management, International Journal of Innovation Management, London Strategy Review. He regularly speaks at international conferences and corporate events on the subject of managing creativity and innovation. His particular expertise is in Design Thinking. His profile is unique among Irish academics, having worked in his field at a global level in a top 3 pharma company before completing a doctorate and moving to academia. Peter lectures in the DCU Business School where he is a member of the National Centre for Family Business and is jointly leading a new research sub-group on Innovation & Technology.

Experience

  • DCU Business School (7 yrs 6 mos)
    • Associate Professor of Innovation and Entrepreneurship
      May 2023 - Present · 3 yrs 2 mos

      Working as Associate Professor of Innovation and Entrepreneurship in DCU. I am programme chair for our Masters in Insight & Innovation (run in conjunction with Bord Bia) and Chair of our Bachelor Degree in Marketing, Innovation and new Technology (MINT). I research, write, consult and lecture on the topics of creativity, design thinking and corporate innovation.

    • Assistant Professor
      Jan 2019 - May 2023 · 4 yrs 5 mos

      I am delighted to be lecturing in Innovation and Design Thinking here in one of Ireland's most highly ranked and prestigious business schools. If Design Thinking is something in which you're interested: or indeed any type of innovation and you'd like to do a PhD - drop me a note and we can have a chat about it. Equally, if you'd be interested in using an Innovation Voucher to help embed some element of design thinking in your firm, let me know.

  • Visiting Professor of Inovation at Princess Nourah Bint Abdulrahman University
    Sep 2023 - Apr 2024 · 8 mos

  • Adjunct Innovation Lecturer & Senior Associate at Irish Management Institute
    Jan 2010 - Sep 2023 · 13 yrs 9 mos

    The Diploma in Strategy & Innovation has become amongst the biggest selling and most popular programmes in the IMI. I lecture on all elements of innovation on this programme as well as on other custom programmes for corporate clients.

  • Maynooth University (8 yrs 11 mos)
    • Head Of Department
      Jun 2016 - Dec 2019 · 3 yrs 7 mos

      Currently Head of Ireland's only academic department of Design Innovation. We deliver four degree programmes: two undergraduate and two masters'. We have a very successful programme in Product Design, a four-year BSc degree that teaches the skills of innovation, design, engineering, business and marketing. We have a degree in Entrepreneurship which focuses less on spreadsheets and more on novel, original, commercial ideas and business models. We have an award winning MSc in Design Innovation where we welcome students from various companies from various SMEs and from HP, Veolia, ESB, Intel, Pfizer and many other companies. We also deliver, in conjunction with Bord Bia, Ireland's only MSc in Food Innovation where we work with Nestle and Deloitte - as well as all the big names in the Food and Drink industry. We are very enthusiastic about working with real company projects and we have delivered great projects to some wonderful organisations.

    • Lecturer in Innovation Management
      Feb 2011 - Jan 2017 · 6 yrs

      NUI Maynooth is Ireland's only university with a department of Design & Innovation. The department specialises in Creativity, Innovation, Design, Entrepreneurship and Marketing.

  • Founder and Director at The Innovation Foundation
    Jul 2009 - Dec 2018 · 9 yrs 6 mos

    The Innovation Foundation is based in UCD Nova Innovation Campus in Dublin. It's business is centred around developing and supporting innovation programmes and projects for companies who want to enhance their capacity to innovate. www.innovationfoundation.ie