Spain
Senior HR executive with 25 years’ experience across multinational FMCG, Manufacturing, Tech and IT companies. Trusted C‑suite advisor known for building credibility and influencing change at senior levels, I connect business strategy to people, culture and organization to deliver measurable results. Skilled in organisational and cultural transformation, leadership and talent development, succession planning, and designing resilient, high‑performing teams. Proven track record leading large‑scale change initiatives, improving engagement and retention, and embedding people‑centric practices that drive growth and performance across Europe, Africa, the Middle East, Asia and the Americas. Strategic HR Business Partner | Talent Development | HR Strategy & Infrastructure | Change & Transformation | Competence & Capability Management | Leadership Development | M&A and Managed Services | Supply Chain | DE&I | Total Rewards | Executive Coaching | Industrial Relations & Compliance
In my role at Essity, I focused on aligning HR strategies with organizational goals across multiple regions. I developed HR programs tailored to diverse market needs and collaborated closely with leadership to enhance employee engagement and talent development. My efforts ensured that HR practices supported the global strategic agenda for organizational success.
In my role as Vice President Human Resources at SCA, I was responsible for the people strategy as well overseeing HR operations for over 10,000 employees in Europe. I implemented strategic HR initiatives to enhance employee engagement and retention, while also streamlining HR processes to improve efficiency and effectiveness - both in supply chain and in Sales & Marketing
• Established the people practices in Engagement Practices, with the merger of three Market units into one organization at Ericsson, Middle East • Led the people work on transition and transformation for Managed Services and M&A in the Middle East region. • Developed HR strategies to drive employee engagement and enhance organizational effectiveness.
In my role as the Head of Regional HR at Ericsson in Beirut, Lebanon, I was responsible for overseeing all HR activities in the North Middle East region. This included spearheading the establishment of the GSC and leading Learning & Leadership programs for the GCC. By implementing strategic HR policies, I successfully increased employee satisfaction by investing in Leadership development and commitment
In my role as Head of Competence Management at Ericsson North Africa, I was responsible for overseeing various programs within Competence and Leadership in North Africa. I led the strategic competence assessment and successfully launched the SA and CPM certification programs. Additionally, I managed Talent Management, specifically leadership assessment centers, to ensure the development of future leaders within the organization.
• Led the launch of Danske Bank's new Performance Management system driving employee engagement and performance improvement. • Spearheaded the development and implementation of the Group's Leadership Development Program, enhancing leadership capabilities across the organization.