Peter Albrecht

Translating AI Innovation into Market-Ready Solutions | Business Development, GTM & Measurable Impact

Frankfurt Rhine-Main Metropolitan Area

About

AI doesn’t fail because of technology. It fails because it doesn’t reach the market, users, or decision-makers. I help companies turn AI innovation into adopted, scalable, and commercially successful solutions. Core narrative I work at the intersection of strategy, technology, and market execution. My focus is not on building AI for the sake of innovation, but on making it work in real business environments with clear value propositions, strong go-to-market strategies, and measurable outcomes. Over the years, I’ve helped organizations: - Translate complex technologies into clear business use cases - Bring new solutions from concept to market readiness - Align product, sales, and partners around one coherent GTM story - Drive adoption, trust, and ROI, not just pilots and demos What I bring - My strength is translation and execution: - From technical potential → business value - From idea → market-ready solution - From innovation → revenue and scale I’m most effective where: - Technology is strong, but market traction is missing - AI initiatives exist, but adoption or positioning is unclear - Products need a bridge between engineering, sales, and customers Background My background spans AI-enabled solutions, IoT, RFID, secure access, and enterprise software, with a strong focus on business development, partnerships, and go-to-market execution. This allows me to speak both languages: (1) the language of engineers and architects and (2) the language of decision-makers and buyers Typical engagements I support organizations as: - Business Development / GTM Lead - Presales & Innovation Translator - Partner & Ecosystem Builder - Strategic Sparring Partner for product-led growth Industries I frequently work with include: Logistics · Manufacturing · Smart Infrastructure · Enterprise Services · Platform & Solution Providers If you’re working on AI-driven solutions and want to move beyond experimentation toward real market impact, let’s connect.

Experience

  • Business Development Manager Software & Cloud at ALSO Group
    Feb 2026 - Present · 5 mos

    Business Development Manager Software & Cloud at ALSO | Partner Development | Cloud Growth | Go-to-Market Strategy

  • Business Development Advisor (Part-Time) at TUND
    Feb 2026 - Present · 5 mos

    Supporting TUND in strategic business development, partnerships, and market positioning on a part-time basis.

  • Business Development Manager at MyQ
    Sep 2024 - Feb 2026 · 1 yr 6 mos

  • Industry Consultant Manufacturing, Business Transformation & IoT Services at Lexmark
    Sep 2018 - Nov 2024 · 6 yrs 3 mos

    Responsible for the delivery of workshops that demonstrate cost reduction through fleet optimization and enhanced workflow for lines of business. Creates and presents future state recommendation to decision makers. KEY METRICS: • Realized versus Planned Revenue • New Accounts / Renewals • Customer Satisfaction • Completed Consulting Projects • Solutions Penetration • Skills Development KEY DELIVERABLES: • Assessment current and future state • Sustainability Analysis • Business Case • Statement of Work • Project Plan

  • Lexmark (8 yrs 10 mos)
    • Business Consultant
      Aug 2012 - Apr 2018 · 5 yrs 9 mos

      Sales Support in Professional Services

    • System Engineer SMB
      Jul 2009 - Jul 2012 · 3 yrs 1 mo

      Presales-Support for Value-Channel-Partners