Warsaw, Mazowieckie, Poland
Specialties: Trade marketing, building teams, market analysis, distribution improvement
+ Full responsibility for results on key categories (Financial, Shopper, Consumer & market shares) + 4P management + Media communication on Pudliszki & Heinz brands + Lead of x-functional projects
+ Planning and implementation of marketing activities among key polish customers such as: - Hypermarkets (Auchan, Carrefour, Tesco) - Discounters (e.g. Biedronka, Lidl, Kaufland) + Creation of marketing strategies in organized retail of Baltic States (e.g. Maxima, Iki, Rimi, Lidl)
+ Creation and implementation of marketing strategies in: - Discounters (e.g. Biedronka, Lidl) - Hypermarkets (e.g. Carrefour, Auchan) - Supermarkets (e.g. Leclerc, Intermarche) - Convenience (e.g. Żabka) - Petrol Stations (e.g. PKN Orlen, BP)
+ Creation and implementation of marketing strategies in: - Franchise Chains (e.g. Delikatesy Centrum, PGS, Groszek) - Convenience (e.g. Żabka) - Petrol Stations - Cash & Carry