Paulo Ramos

Head of Finance | Business Controller| CFO

Curitiba, Paraná, Brazil

About

Solid leadership in finance in multiple market segments such as industrial, energy, textile, lumber, automotive, consumer goods, media, SaaS and services in multinational, Private Equity, Venture Capital firms across Financial Planning, Internal Controls, Pricing, Treasury, Tax, Cost Management, Accounting, IT, Facilities, Procurement, M&A, Legal, and ESG areas. Notable for expertise in risk management, budget planning, cost reduction, and cash optimization. Skilled in business viability assessment, international accounting, due diligence and maintaining relationships with banks, shareholders, and boards of directors. Proven experience in fundraising, hedging operations, process structuring, and compliance. Collaborative, resilient, focused on consistent results delivery, with a strong ability to form and lead teams, adjust strategies to meet goals, and effectively tackle challenges.

Experience

  • Head of Finance - Brazil at BekaertDeslee
    2025 - Present · 1 yr 6 mos

    *Leading global manufacturer of mattress textiles, covers, and smart sleep solutions - Head of Finance for Brazil (Management of FP&A, Costs, Taxes, Accounting, Treasury, IT, and Compliance)

  • Head of Finance at Logcomex
    Oct 2023 - Dec 2024 · 1 yr 3 mos

    * SaaS platform for automation in foreign trade, integrating end-to-end international logistics. Raised $32.5M in series B round of investment. Management of Tax, Accounting, Treasury, Purchasing, Facilities, IT, Payroll and Benefits areas with a team of 4 direct and 14 indirect employees. Main achievements: - Feasibility of tax incentive => BRL 5M/year; - Due Dilligence coordination for funding event; - Review/renegotiation of main suppliers (ABC curve) – deadline, scope, price; - Integration of processes ensuring controls over budget and payroll metrics (overtime, hiring, salary and benefits reviews, bonus and commission policy) - Implementation of credit analysis and collection journey reducing default rate by 1.3%

  • Finance Director at NZN
    Nov 2021 - Oct 2023 · 2 yrs

    *One of the main players for advertising solutions and digital content production in Brazil, invested company of HIG Capital, a global leader in private equity investments, with US$ 58 billion in equity capital under management. It was recently acquired by Estadão •Management of the FP&A, Pricing, Treasury, Tax, Accounting, Purchasing, Legal, ESG, M&A and IT areas, with a team of 4 direct (12 indirect). •Finance Business partner, focusing on revenue opportunities, process improvement and cost efficiency. •Banking relations for funding, investments, daily cash flow management, reconciliations and collections. Main achievements: ­-Realization of tax credits (BRL 2.5M); ­-2% churn improvement, with an increase of BRL 3.5m in revenue. ­-Improved cash flow by BRL 4.5M with renegotiations of transfers from affiliate partners, collection rules and the investment committee. ­-Gross margin improved by 5% with the review of pricing policies and scope alternatives. ­-Payroll restructuring with the development of a platform for the use of freelancers (BRL 2.4M/year)

  • Sr Finance Manager | Business Controller at Landis+Gyr
    Aug 2016 - Nov 2021 · 5 yrs 4 mos

    *Publicly traded multinational corporation operating in more than 30 countries with headquarters in Switzerland, manufacturer of meters and software for electricity and gas utilities. •Head of Treasury, FP&A and Pricing in South America, coordinating the preparation of the annual corporate budget, business plans and their forecast revisions, with a team of 6 employees. •Coordination of credit and risk, collections, accounts payable, banking relations, capital investments, fundraising, pricing and commercial proposals. •Financial management in the operation structure (Logistics, Production, Purchasing, Commercial, R&D, Quality and Projects), identifying opportunities for cost reduction and efficiency gains. Main achievements: ­-Leadership of cash actions achieving maximum metrics for bonuses for 2 consecutive years (renegotiating terms with suppliers, alternatives for recalls, reviewing credit policy, reducing defaults and pricing policy). ­-Coordination with the Purchasing area of alternatives in the microprocessor shortage crisis, becoming a reference for the group (Global). ­-Development of an action plan in Services, improving the segment's gross margin by 6%.

  • Latam Industrial Controller at CNH Industrial
    Apr 2014 - Aug 2016 · 2 yrs 5 mos

    Italian-American multinational, the second largest manufacturer of agricultural and construction equipments in the world. •Development of tools to achieve growth and profitability targets in the Manufacturing segment. •Review of proposals for major capital investments regarding their compliance with corporate planning •Commodities controller of direct material items. Financial controls monitoring the main impacts (exchange rate, raw materials, inventory, labor, margin). Analysis of potential businesses. Main Achievements: - Leading efficiency actions at the region's plants, reducing the region's fixed costs by 2% - Leadership of alternatives for price readjustments (internalization, technical engineering changes, supplier development) mitigating BRL 6M increase in the year. - Application of discounts (rebate) of BRL 2.5M for quality requirements not met.