Paulina Posada

Senior Field Marketing Manager at Semperis

New York, New York, United States

About

I have a robust background in marketing, and specialize in crafting and implementing strategic marketing campaigns tailored to specific regions. I've successfully managed integrated marketing efforts, including events and digital campaigns, driving demand and enhancing brand visibility. I collaborate closely with sales teams to fuel revenue growth and maximize results. I’m passionate about conducting market research and competitive analysis to uncover areas for differentiation and leverage data-driven insights to enhance campaign performance. Additional core competencies include: Field, Account Based and Digital Marketing: strategic planning, data analysis, event management, demand generation, client relationship building, marketing strategy, marketing analytics, email marketing, influential marketing, market research, content marketing, budget management, campaign performance tracking, business planning, territory expansion, partnerships. Technical Skills: CRM Software (Salesforce), Marketo, Tableau, Asana, Monday, 6sense, Canva, Jasper, Google Analytics, MS Office Languages: English, Spanish

Experience

  • Semperis (2 yrs 4 mos)
    • Senior Field Marketing Manager
      Apr 2026 - Present · 4 mos

    • Field Marketing Manager
      Apr 2024 - Present · 2 yrs 4 mos

  • Field Marketing Manager at Lakeside Software
    Mar 2023 - Jan 2024 · 11 mos

  • Field Marketing Manager at Collibra
    May 2022 - Dec 2022 · 8 mos

    Since 2008, Collibra has been uniting organizations by delivering trusted data for every use, for every user and across every source. Collibra's Data Intelligence Cloud Platform brings flexible governance, continuous quality and built-in privacy to all types of data. The Global 2000 relies on Collibra to create the critical alignment that accelerates workflows and delivers better results faster.

  • Darktrace (1 yr 11 mos)
    • Marketing Manager
      Jan 2022 - May 2022 · 5 mos

    • Senior Marketing Executive, Latin America
      Jun 2021 - Jan 2022 · 8 mos

    • Marketing Executive and Events, LATAM
      Jul 2020 - Jun 2021 · 1 yr

      Founded by mathematicians and cyber defense experts in 2013, Darktrace is a global leader in cybersecurity AI, delivering complete AI-powered solutions in its mission to free the world of cyber disruption. We protect more than 7,700 customers from the world’s most complex threats, including ransomware, cloud, and SaaS attacks. Darktrace customers include public sector agencies, education institutions, media, organizations supplying critical infrastructure, and businesses of all sizes across every industry. Headquartered in Cambridge, UK, Darktrace has more than 2,000 employees located across more than 100 countries. Darktrace was named one of TIME magazine’s “Most Influential Companies” for 2021.

  • Key Account Manager at Meero
    Aug 2019 - Jul 2020 · 1 yr

    Founded in 2016, Meero is revolutionizing the world of photography by providing photographers a platform for their passion. Meero has developed countless innovations and tools to deliver businesses customized photo and video offerings around the world.