Greater Leeds Area
* Sales Enablement Expertise * Applying expertise to achieve revenue hyper-growth and optimise sales performance, I deliver transformational strategies and initiatives in the medical device, health technology, and pharmaceutical industries. Additionally, I offer further skills in building Sales Excellence functions, which includes embedding new sales methodologies across multiple markets, together with strengthening capability by designing sales and leadership competency frameworks, and scalable onboarding and training programmes. From shaping long-term growth strategy to optimising systems and resources, I bring clarity, structure, and results. I’m here to help build a business that runs as well as it grows. * Bespoke, Solutions-Driven Support * Applying technical expertise and sound judgement, I achieve critical outcomes through shaping and applying data-driven recommendations and solutions. Whatever the specific requirements, I bring a careful, considered approach that engenders success. * Personal Values * But for me, success is not just about the technical side of things. Building trust-based, mutually positive and productive relationships sits at the heart of my approach, while exemplary interpersonal and communication skills enable me to collaborate with others across functional and organisational boundaries. I pride myself on my ability to bring together different perspectives, and create cohesion. Integrity, innovation, and impact are not just buzzwords to me: they serve as guiding principles in both my professional and personal life. By combining my expertise with these values, I am able to achieve and maintain the highest standards of performance, and make a real difference in each organisation that I work with. -> Get in touch! Please do connect with me if you would like to know more. It would be great to chat.
* The Role * My role centred on shaping international sales enablement strategies, based on insights gained from a range of assessments, to deliver consistent customer value, and optimise the effectiveness of commercial teams comprising sales and clinical staff serving direct and indirect markets in Canada, Europe, the Middle East and Australia. More broadly, an important component of my remit was to build strong collaborations with international and global commercial partners, such as Medical Affairs, Geo Expansion and others, as a key member of the International Marketing and Sales Excellence Team. Additionally, accountability sat with me to strengthen sales effectiveness, which I did by leading CRM and digital platform transformation for staff across international sales teams, and embedding process efficiency. * The Results * • Directed the design and execution of go-to-market (GTM) scalable onboarding and product training programmes to support the Omnipod 5 launch across new markets within an 18-month period • Improved quality of customer understanding, stakeholder management and drove revenue increase with introduction of a value based selling process across international markets
* The Role * In this capacity, I enabled strategic transformation across EMEA by designing and implementing scalable solutions. These included, for example, enhancing customer engagement through instigating virtual patient training, and increasing capacity to unlock resource constraints. Similarly, I embedded best practices in sales methodologies, empowering teams to thrive in a fast-paced, patient-centric environment. * The Results * • Oversaw post-migration adoption of Salesforce Lightning for the direct sales staff across nine countries • Optimised the sales process by moving from a features and benefits, product sell, to a customer-centric value based selling model, that transformed customer knowledge and marketing assets • Delivered >20% YOY business growth across EMEA by introducing international kick-off meetings, President’s Club and incentive plans to strengthen sales performance
* The Role * A key focus for me in this role was to build and lead a high-performing team of 10 staff, delivering innovative and life-changing diabetes technology to healthcare professionals and patients across the North of the UK. * The Results * • Played a pivotal role in establishing Insulet’s UK business during its foundational year, recognised with Insulet’s ‘You Make a Difference’ award for outstanding contribution to setting up the business • Hired the entire UK sales team, created and rolled out processes such as incentive schemes, CRM processes, and led the smooth transfer of existing products users from distributor to direct supply • Delivered significant regional growth of 53% within 18 months by consistently exceeding sales and revenue targets • Achieved a President’s Club award that recognised top-tier performance and impact, based on sales growth and shareholder value transfer
* The Role * With Canary Care, I served as Business Development Manager across a broad spectrum of health and social care stakeholders. This also encompassed managing corporate relations with U.K. and Ireland distributors such as Tunstall Healthcare, representing significant value to the company. * The Results * • Directed development and execution of Canary Care’s strategic business plan
•Growth of Diabetes Portfolio (£6.8million to £10.8million in 2 years) •Lead and Develop 3 Territory Managers and 6 Clinical staff in the North Region •European Sales Manager Advisory Boards Member. •NOECPC, NHS Supply Chain, NHS Scotland & NI and local tender management •Uk highest Engagement (96%) and Inclusion (100%)Survey Results in 2015
• Development of Perfusion portfolio business in shrinking market • Product trainer • Tender & Pricing Management • Annual sales plan hit for last 4 years in role. • Member of European Works Council
•Conversion and development of accounts to Sterishot, Disposable Filshie Clip Sterilisation System •Strategic Identification and Development of Key Opinion Leaders for Thermablate Endometrial Ablation System •Training Theatre Staff and Clinicians in use of Surgical Equipment. •Pre-marketing and Post marketing surveillance for key products. •Developed tailored communication materials including specific mailshots and bespoke presentations.
•Key Account Manager of Endocrine and Diabetes drug Portfolio in hospital units in West Yorkshire •Strategic introduction of new osteoporosis product into influential secondary care units and Primary Care Trusts •Business planning at Territory and Health Care Economy level. •Advanced selling skills trainer.
•Sales of drug portfolio into primary care in cardiovascular disease, diabetes and osteoporosis. •Specialist Dispensing Account Executive