Geneva, Geneva, Switzerland
I am an International Marketing Profesionnal: - Passionate Entrepreneur / Intrapreneur - Autonomous, Reactive, Anticipating - both Business & Creative skills - Results driven & Analytical mindset - Good communicator, Building partnership/team spirit, Ambassador - Experienced in International, Regional and Local marketing teams. - Trilingual with life and work experiences abroad (Canada, UK, Spain, Belgium, Switzerland, France) My expertise are: -PRODUCT, STRATEGY & TOOLS DEVELOPMENT -BRAND MANAGEMENT / TRADE MARKETING / VISUAL MERCHANDISING -PERFORMANCE & BUSINESS ANALYSIS / BUDGET MANAGEMENT -CROSS-FUNCTIONNAL TEAM COORDINATION / SUPPLIER MANAGEMENT Let's discuss Marketing and Sales opportunities in Switzerland (Luxury, Spirits, FMCG): - Marketing Manager / Trade Marketing Manager - Product Manager - Area Sale Manager / Commercial Manager You can reach out by email: [email protected]
Within the International Marketing Team, collaborate with the Visual Merchandising & Trade Marketing Director: • Propose, develop and execute the trade marketing tools and activities • Federate the Team and coordinate the implementation of Marketing campaigns for trade marketing and visual merchandising activities • Build and provide support to the Team with forecast, budget and business analysis • Collaborate with markets in the development and implementation of the 360° strategy, brand plans and tools for the trade marketing and merchandising activities.
Within the European Marketing Team of Nature Valley, collaborate with the Regional Marketing Director: • Propose, develop and execute the evolution of the Nature Valley product portfolio (product launch, revamping, geo-expansion) • Lead the cross-functional team and federate around projects & product developments • Coordinate, implement and execute holistic margin management projects • Collaborate with markets in the development and implementation of the 360° strategy, brand plans and tools (trade marketing, merchandising, digital, PR).
Within the International Marketing Department, collaborate with the International Marketing Director: • Propose, develop and execute the evolution of the METAXA product portfolio (product launch, revamping, limited edition, artistic collaboration) • Lead the cross-functional team and federate around projects & product developments • Collaborate with markets in the development and implementation of the 360° strategy, brand plans and tools (trade marketing, merchandising, digital, PR) • Manage and lead of the Advertising & Promotion budget and the POSM stock
Within the International Marketing Department, assist the International Marketing Director: • Propose, develop and execute the promotional packaging offer • Propose, develop and execute the POSM catalogue and activations tools • Analyse and benchmark the brand performance, offer and activations • Assist product and 360° marketing strategies development.
PRODUCT MANAGER ASSISTANT FRANCE – Bacardi Martini (PIPER-HEIDSIECK - Paris) Within the French Marketing Department, assist the Brand Manager: • Develop and manage the implementation of the brand activations and trade marketing annual plan, all distribution channel, all level • Analyse and contribute to the construction of the offer, the activation plan and the budget for 2017 • Analyse and manage the brand performance, offer and activations • Manage and lead of the A&P budget and the POSM stock.
Within the International Marketing Department of The Body Shop, assist the Project Managers: ▪Assist product and 360° marketing strategies development ▪Support the team with analysis of the brand performance, offer and activations ▪Support markets in the development and implementation of strategy and tools ▪Daily operational support for the brand, its projects and its performances
Within the International Marketing Department of Kérastase, assisting the Project Managers: ▪ Assist product development and 360° marketing strategies. ▪ Support the team with analysis of the brand performance, offer and activations ▪ Support markets in the development and implementation of strategy and tools. ▪ Daily management of the brand, its projects and its performances.