United Arab Emirates
I help companies grow internationally by building the right partnerships and getting things done in complex, highly regulated environments. Over 18 years across wireless communications, construction, and road safety, I've led market entries, built government relationships from the ground up, and driven multi-million-dollar growth across the Middle East, Africa, and Asia. What I actually do: business development, government relations, and leading teams that deliver. I work with partners, ministries, and senior stakeholders to move strategy off the page, whether that's securing a critical project, aligning with national standards, or opening a market that others found too difficult to crack. The edge I bring is simple. I understand both the commercial and technical sides of a deal, which means I can lead through complexity without losing either the big picture or the details that actually matter. If you're looking to expand into these markets or need someone who can navigate the landscape and get results, let's talk. Quote to live by: "In every day, there are 1,440 minutes. That means 1,440 daily opportunities to make a positive impact." – Les Brown
Leading PBE Axell's global DAS business with P&L accountability, combining strategic market development with hands-on execution across the Middle East and key international markets. Defining and driving the commercial strategy for critical communications, cellular, and private network deployments, working directly with R&D, engineering, and support to ensure technology roadmaps align with real market demand, not just internal assumptions. Built and manage a high-value partner ecosystem spanning government bodies, mobile network operators, neutral hosts, system integrators, and enterprise end users, focused on winning complex, high-stakes deployments where relationships and technical credibility both matter. Represent PBE Axell at premier global industry forums, positioning the company as a serious player in mission-critical and cellular networks infrastructure and opening doors to strategic opportunities that don't come through standard sales channels. Consistently set and exceed ambitious global sales targets, with a track record of delivering sustained revenue growth, expanding market share, and creating long-term commercial value in competitive and technically demanding environments.
Main tasks: - Create regional business development and sales plans and quotas in alignment with business objectives - Identify, evaluate and develop new markets (market analysis, sales partner, marketing tools and influencing national standards and specifications) - Present Swareflex’s products and solutions to government ministries and authorities, consultants, contractors and clients, explaining the added value of using these products/solutions and the benefits behind them - Build high level (C-level) strong relationships with our clients, government authorities and key players in the market - Perform regular SWOT analysis of the existing markets and derivation of recommendations for the management team - Budgeting (revenue and profitability) - Participate and attend international fairs, seminars and conferences - Hire, train, set goals and monitor the performance of sales representatives and direct reports - Initiate and innovate marketing strategies to increase sales and reduce costs - Recommend new product lines by identifying new opportunities, surveying consumer needs and trends and tracking competitors - Evaluate appropriate new sales techniques and ensure its implementation to increase sales volume of the region
Main tasks: - Take the ownership of Hilti’s market share for all activities in UAE for the assigned trade and further develop the profitable sales focusing with key accounts segment. - Utilize all elements of the Sales Management Process to effectively analyze, implement and capitalize the opportunities within UAE - Build fruitful working relationship with all levels in channel partners, contractors, system providers and end users - Manage and develop a strategic sales growth of key products within the sales territory - Actively and effectively demonstrate, service, train, and where appropriate test Hilti products. - Prepare and deliver appropriate presentations on products/services - Negotiate/close deals, handle complaints/objections and achieve assigned targets for defined territory and trade. - Understand the market thoroughly and know the players. Obtain information on competition, market price levels, new launches, seminars, new outlets, quality issues, product deliveries, report in monthly reports and participate on behalf of the company in exhibitions or conferences. - Monitoring the collection process and minimize the overdue amounts
Main tasks: - Connecting with the existing customers, checking if the sales process is going in the right cycle - Searching for new markets and potential customers - Finding new suppliers whom can offer the requested product with higher benefits and better price - Visualizing the sales process with the sales manager - Obtaining high standard levels by advising the sales and purchasing teams in case of any notice or request - Setting new pricing strategies - Providing the Management with daily, weekly and monthly reports
Main tasks: - Following up the orders with the existing customers negotiating all requested details with them - Finding new customers and finalizing deals with them - Opening new markets after studying the targeted market - Coordinating with the production, warehouse and shipping departments to ensure delivering orders in the right time and with the best quality - Participating and attending international exhibitions - Proving the Management with weekly and monthly reports