Paula Kivelä

Commercial Product Manager @ Telia B2B | MBA

Espoo, Uusimaa, Finland

About

An experienced business leader with hands-on attitude and strategic thinking. Passionate about customer POV. Curious about organizational psychology and leadership. Love to learn. Licensed Practitioner of NLP™. Mentor and coach by heart. "Do. Or do not. There is no try.” -Yoda

Experience

  • Telia (7 yrs)
    • Commercial Product Manager
      Mar 2026 - Present · 5 mos

      Commercial Product Manager with a strong focus on integration services, commercial ownership and cross‑organizational collaboration. In my role I operate at the intersection of business, product management and IT governance. Over the past years I have been responsible for shaping integration offerings into scalable, commercially viable products, clarifying responsibilities, pricing models and service descriptions. My work is centered on turning complex technical capabilities into understandable and sellable services. This includes productization, pricing logic, customer use‑case support, and close cooperation with sales, service management, architects and development teams. A key part of my role is ensuring that commercial models, service structures and responsibilities reflect reality and support reliable operations. I am comfortable working in environments where structures are evolving and where different organizations and cultures meet. I bring clarity, structure and a customer‑centric perspective, while safeguarding long‑term scalability, governance and commercial integrity. (Written with AI based on my actual work)

    • Senior Business Manager, Customer Integrations, Telia Finland
      Aug 2023 - Mar 2026 · 2 yrs 8 mos

      • Led productization of technology capabilities to create a product family of interfaces and managed integrations for B2B customers. • Collaborated with Finnish and cross-border teams to cater to integration needs of Telia's B2B customers. • Enhanced local market strategies with new learnings and closer collaboration with local sales.

    • Solution Sales Lead Finland & MNC, Solution Sales & GTM, PA IT Services, Telia Company
      Apr 2021 - Aug 2023 · 2 yrs 5 mos

      • Led service management solution design for customer cases, driving successful customer outcomes. • Supported customer teams and bid management, enhancing customer satisfaction and continuous development. • Developed unit sales process and funnel management, optimizing sales efficiency and effectiveness.

  • Architect Team Manager (Digital Business) at Telia Inmics-Nebula
    Oct 2018 - Aug 2019 · 11 mos

    • Led a team of top talent architects in three different cities in Finland, creating hybrid and fault-tolerant business critical environments for key customers. • Developed customer environments and technical evolvement, supporting business growth and IT development. • Managed the team's lifecycle, from building it from scratch to ensuring successful customer outcomes.

  • Business Development Manager, Managed Services at Nebula Oy
    Oct 2017 - Sep 2018 · 1 yr

    • Managed product offering for Managed Services business area at Nebula Oy. • Led service design and development projects to support Finnish SME companies. • Negotiated vendors and sourcing agreements to ensure cost-effective solutions. • Provided sales and marketing support for better ICT solutions.

  • Senior Advisor at Efecte Corp.
    Aug 2017 - Oct 2017 · 3 mos

    I worked as a Senior Advisor in our Process Consultancy team, where my main target was to help our customers to develop their IT service management and processes to support their business in the best possible way. During my time in Efecte, I established WoW and functionality of delivery manager role in the company. Efecte's largest customers required a delivery manager to hold it all together. I was responsible for the overall delivery and operations within the largest customer Efecte Edge implementation, leading a team of consultants as a virtual team. In addition, I worked in shorter assignments on process and service portfolio consultancy within IT management for customers. When not working on customer assignments, I was developing internal processes and tool contents to support our own business further.

  • Service Producer / Concept Owner at Justin Group Oy
    Mar 2016 - Jun 2017 · 1 yr 4 mos

    JustIn is an independent consultancy company with passion for service management. I worked in different roles as a consultant within customer organizations, varying from solution and process design to service architecture and management. For a large part, appointed to a large corporation where I was working as a SME (subject matter expert) for a dedicated domain of a ServiceNow implementation, leading a virtual team of developers located in three countries and three time zones. I was also concept owner / product manager for JustIn's own Creative Service Management development method.