Greater Munich Metropolitan Area
I am a strategic thinker and creative problem solver with a background as a Head of Product Management, where I orchestrated international campaigns and market launches in the industrial sector.
• Providing strategic direction and operative coordination of new product launches, marketing communications, advertising, direct marketing, catalog development, and exhibitions. • Establishing of sales and partnership network. • Sales orientated marketing, based on high potential business opportunities and developed marketing strategies aligned with strategic objectives. • Continuously evaluating the market and customer needs in cooperation with the sales team to develop marketing solutions that exceed expectations.
Product cycle support from launch to discontinuation, marketing and sales support measures
Business development in the field of laser cutting applications in the glass industry market as well as sales of laser systems to the photovoltaic industry
Product launch of laser marking systems on the French, Belgian and Dutch markets
Head of Technology, Sales and Product Management
Product launch of image processing systems and achievement of a leading position in the French market. Within the company, one of the best sales trends in Europe
Product cycle support from the introduction to the discontinuation of programmable logic controllers on the German market