Serpong, Banten, Indonesia
Hospitality and property executive with over 30 years of leadership across funtastic resorts, city hotels, and developments in Asia. Experienced in operations, sales and marketing, HR, and finance, with a strong track record in asset management, beanchmarking and profit optimisation. Specialist in pre-opening projects and repositioning properties, with deep expertise in Indonesia and international exposure. Recognised for building high-performing teams, implementing global service standards, and delivering both guest satisfaction and sustainable business growth. A few management and leadership qualifications: * hotel openings * EBITDA / GOP improvements * always Excellent owner relations * team leadership * long term project management * luxury hospitality positioning
Nov 2024 – Present Country Operations Manager PT Summarecon Agung Tbk Strategic Leadership: Directly report to the Owner/CEO, structuring a centralized hospitality organization to streamline governance and business controls for 60,000+ residences, malls, cinemas, and 4 5starhotels. Organizational Development: Designed executive job descriptions, performance frameworks, and a 5 star service culture training program for senior leadership. Opening of new housing developments (clusters) in Serpong, Makassar, Bekasi, Bandung and Jakarta. Impact: Established a head office to centralize all business controls, improving operational efficiency and accountability.
Pre-Opening Mission – 2023 – 2024 Meru Sanur & Bali Beach Hotels Pre-Opening Leadership: Launched two 5 star flagship properties (500+ rooms) and a 7,000-pax convention center, establishing operational, service, and commercial standards from scratch. Revenue & Distribution: Achieved #1 Top Recommended Hotel rankings across all major OTAs (2024) through strategic pricing, distribution, and guest experience initiatives. Team Development: Recruited and trained 500 staff, implementing a 5 star service culture program for leadership teams
2018 – 2023 Louvre Hotels Indonesia Portfolio Oversight: Full P&L responsibility for 40 hotels (Royal Tulip, Golden Tulip, Kyriad), including Operations, HR, Sales & Marketing, Finance, and Development. Crisis Management: Led COVID-19 restructuring, maintaining top regional occupancy rates and preserving revenue stability during industry downturns. Innovation: Implemented monthly benchmarking (Budget vs. Last Year vs. Actual) to drive performance transparency.
Opening General Manager – Ibis Bandung Trans Studio (March 2012). Successfully launched the world’s largest Ibis hotel with over 600 rooms, introducing the newest Ibis product. The property earned the Best Accor Hotel in Indonesia, Malaysia & Singapore (2012) award. Strategically positioned next to Trans Studio, Indonesia’s largest entertainment center. Additionally responsible for regional oversight of 28 hotels across West Java.
General Manager 2010 – 2011 Accor Pullman Kuala Lumpur Bangsar, Malaysia Pre & Post-Opening: Led the launch of a 5starhotel (540 rooms, 10 outlets, 3,000-pax convention facilities), establishing operational and service standards.
2007 – 2010 Accor Pullman Putrajaya, Malaysia Iconic MICE Resort: Pre- and post-opening leadership for a 5starMICE resort (300 rooms, 21 meeting rooms, 6 outlets).