Patrick Kemtzian

Assoc. Director Retail Media Sales & Business Development @Redcare Pharmacy | Externer Dozent (MA) @Cologne Business School (CBS)

Cologne, North Rhine-Westphalia, Germany

About

Long-term Buying & Retail Media experience in E-Commerce High management and analytical skills, Brand Management experience Personnel management, fluent in different languages (German, English, Greek, Romanian, Spanish)

Experience

  • Assoc. Director Retail Media Sales & Business Development (DACH) at Redcare Pharmacy
    Jul 2026 - Present · 1 mo

    -Building and scaling Redcare Pharmacy's 1P retail media business across the DACH region and 3P retail media business cross all marketplaces – from go-to-market strategy to closing strategic partnerships with pharma and consumer health brands -Business development across the full funnel: acquiring new clients, growing existing brand partnerships, and developing new monetization and advertising formats on Europe's leading online pharmacy platform -Leading and developing a team across all seniority levels – from junior and mid-level to senior professionals and team leads – with a focus on coaching, growth, and performance -Acting as the interface between brands, agencies, and internal teams (Product, Marketing, Category Management) to establish retail media in pharma as a key growth driver

  • Dozent (MA) at CBS International Business School
    Sep 2024 - Present · 1 yr 11 mos

    - External Lecturer within the Marketing & Business Administration Master's Programme (MA) - Teaching Modules: Financials in Management & Marketing (Winter) Business Planning & Modeling (Summer)

  • Kaufland e-commerce (Full-time · 4 yrs)
    • Head of Brand Relations
      Jul 2024 - Jul 2026 · 2 yrs 1 mo

      - Leading the Brand Relations Department with a Team of Senior Level Managers - Leading negotiations with Global Brands regarding Retail Media, Distribution Models & Exclusive Content Rights on Kaufland Global Marketplace

    • Head of Vendor Management Indoor
      Aug 2022 - Jul 2024 · 2 yrs

      - E-commerce Category Responsibility (Home/Kitchen&Household/Toys) - Leading a Team of 7 People (Mid+Senior Level)

  • fashionette AG (Düsseldorf, North Rhine-Westphalia, Germany)
    • Team Lead Buying Handbags & Shoes
      Jan 2022 - Aug 2022 · 8 mos

      Premium/Luxury Accessories E-Commerce

    • Senior Buyer
      Jun 2020 - Jan 2022 · 1 yr 8 mos

      Premium/Luxury Accessories E-Commerce

  • Retail Country Buying Responsible at BESTSELLER
    2019 - 2020 · 1 yr