Bangkok City, Thailand
Patchara is a leader at True Corporation, the largest telecom operator in Thailand, as part of the Extended Management Committee. He heads the TrueX division, an ambitious digital business with P&L responsibility. His previous portfolio includes payments, gaming, OTT, music, ebooks, and other digital contents. He completed an MBA program and was offered the Imperial Excellence Scholarship and was placed on the dean's list for excellent academic performance at Imperial College London. With a background in engineering and consulting, Patchara has a passion for creating customer-centric solutions that leverage digital innovation and market segmentation. He has led several successful initiatives at True Corporation, such as launching Gaming Nation, the first telco-created gaming ecosystem in Thailand, which achieved #1 awareness in the game top-up website category in 2023. He also made dtac, a subsidiary of True Corporation, the only Thai finalist in the 2022 Gartner Eye on Innovation Awards for Communication and Service Providers. Patchara holds multiple certifications, publications, and honours in his field, and is fluent in Thai, English, and Japanese.
- Member of the Extended Management Committee - Overseeing Smart Home/ IoT business (TrueX)
Reporting to the Chief Consumer Business Officer Oversee beyond connectivity portfolio, including financial services/payments (direct carrier billing), entertainment, lifestyle, gaming, and B2C Cloud/AI portfolio with key focuses on business development, growth hacking, product management, and portfolio management. Oversee strategic segment portfolio for true and dtac brands: under 24 years old with >250mn USD in annual revenue
Strategy and Special Projects
Strategic Operations Program, reporting to Thailand Country Head. Driven multi-million USD in monthly revenue and managed 11-member product, revenue, and operation teams for Arena of Valor (RoV), Garena’s flagship game product.
Founding member of Thailand's Strategy, Growth and Innovation consulting service portfolio. - Project Manager, Robotics and Cognitive Automation - Consultant, Business Financial Planning & Analysis - Business Development Manager, Thailand Strategy, Growth, and Innovation
- Product Owner, Digital application for a top Thai bank - Project Management Officer, Digital Transformation Program - Business Analyst, Robotic Process Automation (RPA) - Work stream leader, Voice of Stakeholders Project: Natural Language Processing (NLP - Machine Learning) - Business Development: Developed engagement proposals, and assisted cross Line of Service business opportunities identification