Parthasarathi Chakraborty

SENIOR BUSINESS LEADER Ex UNILEVER , COCA- COLA, DABUR

Kolkata, West Bengal, India

About

CULTIVATE A CULTURE OF INNOVATION FOR CONTINUED SUCCESS. Experienced Business Manager with a demonstrated history of working in across Consumer Product categories , been part of world class organisations like Unilever. Skilled in Sales & Marketing Management, Negotiation, Market Planning, Business Planning, Managing large business as well as building from the Scratch. Specialties: Providing sales strategy , Leadership to business Development process & people, Btl planning & execution , Channel & network Management , General Trade, Driving GTM,Distributor management , Team building , motivation , Trade marketing & Relationship management . Dabur india limited Aug11 to sep 2012 Regional sales manager Product profile: home & personal care Coca Cola Mar ’09 – Aug’11 Area Sales Manager Product Profile: Cold beverages, Mineral Water and RTD Hindustan Unilever Mar ’01 – MAR ‘09 Joined as a Territory Sales incharge & Got 3 promotions in unilever Sales Officer Activation Executing Field Sales Capability Executive Product Profile: Hair care, skin care, oral care and food division

Experience

  • Zonal Sales Manager EAST ZONE at McNROE Consumer Products Pvt Ltd
    Aug 2024 - Present · 1 yr 11 mos

  • National strategy Manager at OJB HERBALS PVT LTD
    Jun 2022 - Present · 4 yrs 1 mo

  • RSH Global (Full-time · 4 yrs 3 mos)
    • REGIONAL SALES MANAGER EAST ZONE REPORTING TO CEO
      Apr 2014 - Jun 2018 · 4 yrs 3 mos

      Leader with strong hands-on execution orientation, having 17 years of work-ex in reputed FMCG / Health Care / Food& Beverages companies like Hindustan unilever ltd ,coca cola , Dabur, Supermax & Joy Cosmetics. Professional with proven credentials in leading large teams/turnovers, diverse functions (Sales, TM&D, T&D, Sales IT, Project assignments, etc.), enabling sustained & profitable growth Specialties: GT & Channel Sales - Team Management, Channel sales Management (Rural & Urban), Metro market & Wholesale market dynamics, Franchise store business dynamics, Planning and Execution of BTL activities, product launches, Retailer and dealer engagement,GTM ..

    • Regional sales manager east zone based at kolkata
      Apr 2014 - Jun 2018 · 4 yrs 3 mos

  • State's Head at supermax personal care at SuperMaxWorld
    Sep 2012 - Mar 2014 · 1 yr 7 mos

    sole custodian of respective State(s) business for all channels, assigned with the responsibility of effectively managing State P&L, thru Sales & Commercial team. S&D targets are achieved through a team of 5 managers TSMs/BDM/ASMs/SOs/TSEs.• Budget management / cost control . Take business decisions, within the framework of Company policies.The SH decides upon issues like Direct coverage expansion, SS appointment & termination, Promotion budget utilization, Distribution expenses, cost containment & finally, P&L for the state's.

  • REGIONAL SALES MANAGER (ALL DIVISIONS) at Dabur India Limited
    Aug 2011 - Sep 2012 · 1 yr 2 mos

    Designated as the Regional Sales Manager (Orissa & Jharkhand) with Dabur. Accountable for 280 Crore business, 8 Area managers/Territory Managers and 88 Pay Roll employees reporting.RANKED AS A NO1 SALES MANAGER IN INDIA (FEM BRAND) 2012.