Parker Franklin

GTM Revenue Operations @ Yext

New York, New York, United States

About

I’m passionate about the intersection of technology, data, and creative industries—especially where strong systems and analytics help teams operate more effectively. I enjoy finding practical, scalable solutions that improve how organizations work behind the scenes, whether that’s optimizing workflows, supporting revenue teams, or turning complex data into clear insights. With degrees in Management Information Systems and Commercial Music—and currently pursuing an M.S. in Analytics at Georgia Tech—I bring a blend of technical, analytical, and creative perspectives. My experience spans building efficient processes, leveraging data to inform decisions, and supporting cross-functional teams so they can focus on delivering great outcomes for customers. Ultimately, I’m motivated by helping organizations run smarter and more smoothly, using data and technology to drive meaningful impact!

Experience

  • Revenue Operations Analyst at Yext
    Mar 2026 - Present · 5 mos

    • Monitor pipeline quality and maintain data hygiene by resolving duplicates, stale opportunities, and Salesforce issues while serving as the first line of support for tickets. • Support weekly forecasting by covering forecast calls and partnering with North America Sales leadership. • Build KPI dashboards and scalable Salesforce tools, and manage high-impact projects including QBR data and territory planning • Own ad hoc data, reporting, and systems requests from cross-functional stakeholders, while tracking Target Account List (TAL) performance and whitespace opportunities. • Lead RevOps enablement by managing the knowledge base, training on Clari and Salesforce, and partnering with Product Marketing on sales assets and competitive insights.

  • IP & Brand Protection Specialist @ Peanuts at Sony
    Jan 2025 - Mar 2026 · 1 yr 3 mos

    ◦ Designed and built an IP enforcement analytics dashboard aggregating 12,000+ reported URLs, investigation outcomes, customs seizure records, platform enforcement actions, and regional risk signals, serving as a single source of truth for Legal, Licensing, and Operations to drive enforcement strategy, $5M+ revenue recovery projections, and product-level prioritization. ◦ Lead high-volume investigations across global marketplaces, evaluating behavioral signals, infringement patterns, and policy violations to determine enforcement actions, escalations, and remediation paths. ◦ Partner with Legal, Retail, and cross-functional teams to resolve escalated cases, enhance controls, and translate investigation trends into process, workflow, and policy improvements. ◦ Produce executive-ready reporting including KPI dashboards, trend analyses, and remediation metrics to support leadership decisions and external stakeholder responses.

  • Content Protection Representative at Universal Music Group
    May 2024 - Jan 2025 · 9 mos

    ◦ Managed digital rights enforcement across YouTube, TikTok, Instagram, X, SoundCloud, and other platforms to protect UMG-owned content and ensure copyright compliance. ◦ Partnered with Republic Records, Island Records, and other UMG labels to resolve IP issues and safeguard artists’ digital presence. ◦ Led rapid response efforts for leaked or unauthorized content, coordinating with anti-piracy organizations and detection tools to execute time-sensitive takedowns. ◦ Monitored online platforms for unauthorized use of UMG’s catalog and enforced licensing requirements to protect marketing campaigns and recover lost revenue.

  • AEP6 Data Analyst Intern at COCA (Council on Culture & Arts) / Tallahassee Arts
    Apr 2022 - May 2024 · 2 yrs 2 mos

    ◦ Served as a liaison between COCA, the American Association for the Arts, and the AEP6 project, compiling and reporting data used to measure the economic impact of arts activity in the U.S. ◦ Worked with Kathleen Spehar and COCA to transition project workflows to a hybrid format, improving data collection and reporting for the AEP6 initiative. ◦ Maintained and organized datasets within COCA’s database to ensure accurate reporting and analysis. ◦ Coordinated with the state of Florida on grant funding and administrative matters related to arts organizations in the Tallahassee community.

  • Florida State University ()
    • Administrative Assistant
      Aug 2021 - Dec 2023 · 2 yrs 5 mos

      ◦ Worked with faculty and the Music Admissions team to monitor scholarship compliance and support students’ academic progress. ◦ Maintained and organized undergraduate academic records, ensuring accuracy and consistency across systems. ◦ Advised students on course selection, academic planning, and transitions through direct outreach and support. ◦ Coordinated with the Music Registration and Admissions teams to maintain accurate records and streamline student data management.

    • Student Advisor
      Nov 2020 - Dec 2023 · 3 yrs 2 mos

      ◦ Coordinated events and cross-department initiatives within the College of Music, managing logistics and planning to ensure smooth execution. ◦ Managed projects and communications related to the College of Music Board of Advisors. ◦ Helped organize large-scale audition events by coordinating with faculty and staff across departments.

    • Teaching Assistant
      Aug 2021 - Dec 2021 · 5 mos

      ◦ Managed assignments and helped develop the New Music Major colloquium structure, establishing expectations and facilitating class discussions. ◦ Organized events and initiatives to encourage student engagement and networking within the College of Music. ◦ Supported student participation in academic and professional development opportunities across the program.