Brussels, Brussels Region, Belgium
- Performing market research, brand assessments, and Gen Z insights analysis - Creating an activism strategy and donation campaign to engage younger demographics - Implementing the campaign across digital platforms and social media channels
- Managed product cost analysis using SAP to monitor and optimize cost structures. - Monitored supply punctuality, ensuring timely deliveries and maintaining operational flow. - Coordinated with offices in the Netherlands, United States, and the UK to ensure seamless logistics and supply chain efficiency. - Collaborated with Plant Managers to discuss and analyze cost variances, providing insights for future expense forecasting and supporting budgeting and financial planning.
- Designed and conducted quantitative research on customer decision-making across Italy, France, Spain, and Germany. - Surveyed 1,000+ respondents to analyze purchasing behavior, brand loyalty, and consumer trends. - Developed strategic product recommendations to address consumer pain points and enhance brand competitiveness. - Delivered data-driven reports on marketing strategies and optimized product offerings. - Provided actionable insights to improve product functionality and strengthen market positioning.
- Collected and organized datasets from laboratory test results related to animal health and food contamination. - Analyzed data to identify patterns and trends, providing insights into health risks and contamination issues.