Punjab, India
Sales & Marketing professional with 4.5+ years of experience in marketing, branding, and ground-level operations, currently working as Assistant Manager – Sales & Marketing at Max Healthcare. Experienced in health camps, health talks, CRM management, TPA & retail coordination, ATL/BTL activities, and B2B & B2C business development, with strong focus on brand visibility and community engagement. Completed BCA and currently pursuing MBA (Marketing Major, Human Resource Minor), bringing a strong blend of practical industry exposure and academic learning to align marketing strategies with business and financial outcomes. Known for a structured approach, attention to detail, problem-solving mindset, and adaptability to drive process optimization, customer experience, and sustainable business growth.
Responsible for managing the Walk-in Channel, driving patient footfall through effective ATL and BTL marketing initiatives, event management, and on-ground branding activities. Actively involved in planning and executing health camps, health talks, promotional events, and community engagement programs to strengthen brand visibility and public outreach. Handle Public Relations activities, corporate and institutional tie-ups, and support B2B and B2C sales initiatives to generate leads and improve conversion. Coordinate closely with internal teams, vendors, RWAs, corporates, and channel partners to ensure smooth execution of marketing programs. Skilled in Microsoft Office (Excel, PowerPoint, Word), CRM handling, data management, and business communication, contributing to reporting, analysis, and strategic decision-making.
Concern with how to manage productivity employee motivation and group dynamics Undergone two month internship and research oriented work at a position of HR .