Istanbul, Türkiye
With over sixteen years at Merck Group, our team has driven significant advancements in the field of life sciences. As the current Senior Field Marketing Manager for Chemistry, I've specialized in creating impactful marketing strategies that resonate within the Greater Turkey region. Our mission aligns with Merck's dedication to innovation, and together, we've implementing products that serve critical market needs while fostering an environment of continuous learning and growth. My expertise in advanced analytics and chemistry in understanding market dynamics and customer behavior, ensuring that our marketing efforts are data-driven and effective.
• Developed, implemented marketing strategies and supported short term sales strategies and tactics for Analytical Laboratory Instruments sector • Preparing strategic marketing planning • Responsible for supporting technically in pre-sale and post-sale period