Istanbul, Istanbul, Türkiye
With extensive experience spanning 15 countries from Argentina to India, Russia to South Africa; expertise lies in navigating complex markets with a primary focus on Turkey. Overseeing a portfolio of over 25 brands across 25 distinct sub-categories, has broadened expertise to cater to varied target groups and market dynamics. Additionally, experience includes spearheading new business model development, loyalty app development, and delivering impactful marketing & growth strategies, resulting in over 150 awards. 15 years of marketing, +10 years of P&L and team management responsibility, current experience of leading 2 of “top 20 brands of FMCG”; brings strategic vision and financial acumen. I am ready to excel in C-level marketing or business management roles.
- Responsible from Consumer Electronics
• Accountable from 2 of the “Top 20 FMCG brands”
• Accountable from Knorr & Calve brands for Turkey, Russia, Egypt, UAE & KSA