London, England, United Kingdom
Innovative and results-driven Strategy & Insights Director with a track record of leading commercial growth, business intelligence, and digital transformation across media, sports, and eCommerce industries. Experienced in launching and scaling OTT platforms, forging global partnerships, and driving revenue through data-driven decision-making.
Play Sports Network is the world’s largest cycling media company and community, engaging with more than 40 million global fans across road cycling, mountain biking, and triathlon channels. As a member of the leadership team, I shaped business strategy and oversaw operations across Commercial, Business Intelligence, eCommerce, Rights, and strategic projects, driving measurable growth and innovation. Commercial: Led a global sales team to identify media opportunities and secure partnerships with leading brands across PSN’s cycling verticals. Business Intelligence (BI): Established and scaled a high-performing technical team to deliver actionable insights, enhancing decision-making across PSN. Initially focused on GCN+ under Warner Bros. Discovery, the BI team now drives analytics for social media channels; YouTube, Facebook, Instagram, TikTok etc. GCN+: Led the launch of the world's most successful cycling-focused OTT platform, GCN+, available in 180+ countries. Oversaw all aspects of the platform’s operations, including product, rights, marketing, commercials, strategy, and partnerships. GCN+ served hundreds of thousands of subscribers via web, mobile, and connected TVs, delivering live and on-demand global cycling events and documentaries. eCommerce: Directed the eCommerce operations for PSN brands, ensuring a seamless online shopping experience and optimising revenue generation through planning and execution. Rights Management: Drove collaboration with rights owners, holders, and international broadcasting organisations to secure and capitalise on media rights opportunities. Mergers & Acquisitions (M&A): Provided strategic analysis and due diligence for group portfolio evaluations and cycling-focused acquisitions, supporting long-term growth initiatives both independently and as part of WBD. Special Projects: Acted as the go-to for high-impact, exploratory business initiatives, leveraging strategic thinking to assess and capitalize on new opportunities.
Conducted multiple engagements with blue-chip organisations and private equity portfolio companies across a range of consulting projects. Areas of focus include procurement, supply chain, business transformation and process improvement.
Efficio is a results-focused procurement consultancy, with a track record of helping leading organisations achieve more value from their procurement. Whether the challenge is delivering significant savings to the bottom line or managing suppliers to create value for the longer term, Efficio provides a range of client-tailored services including: • Procurement Opportunity Assessment • Strategic Sourcing Execution • People and Process Development • Procurement Transformation • Managed Procurement Services Comprised of experienced professionals with a blue-chip consultancy heritage, Efficio combines the credentials of a top tier firm, with the depth of expertise and execution of a flexible niche player. With offices in the UK, Germany, France and Switzerland and a growing operation in the USA, we service clients from a broad range of sectors throughout Europe and the United States. To learn more, please visit www.efficioconsulting.com or call +44 (0)20 7550 5677
Strategic sourcing analyst. Worked on numerous categories to deliver savings for a major UK Insurer.
• Owned the programme technical specification and red book development • Successfully managed the integration of new systems in to the future Range Rover Sport vehicle programme; ensured any features introduced were technically feasible, functionally appropriate and achieved value for investment • Operated across the various engineering functions, design, marketing, finance, and product strategy departments to ensure a truly great product was brought to market
• Undertook numerous secondments in the following areas during the graduate programme; research & development, chassis architectures, road load data acquisition & analysis, CX75 hybrid supercar build support & supplier management (partnered with Williams F1), multi-body vehicle chassis simulation, manufacturing, marketing, finance, and vehicle dynamics • Supported graduate recruitment activities • Captained the Jaguar Land Rover hockey team at the 2013 UK Corporate Games
Carried out investigations in to various insulating materials using environmental scanning electron microscopy techniques. - Publications on final year project: http://www.sciencedirect.com/science/article/pii/S0300944012001671 http://onlinelibrary.wiley.com/doi/10.1111/ext.12029/abstract?
• Undertook a Summer long mechanical engineering internship as part of a team charged with designing and developing precision laboratory equipment • Key responsibilities included prototype design & build, supplier relations, liaising with industry professionals and presenting to investors