Omar Al Yousef /The Fresh Fruit Team

Commercial Director – Middle East | Supply Australians fresh produce to Middle East Retailers & Wholesalers

Dubai, United Arab Emirates

About

With over 12 years of experience in the retail field, I am a merchandise manager at Ghassan Aboud Group, a leading diversified conglomerate in the Middle East. I manage the distribution center of fruits and vegetables, and create competitive offers for both B2B and B2C online platforms. I also set the planograms of stores and ensure the best experience for our customers. My core competencies include negotiation, competition analysis, action planning, and business flow management. I have a bachelor's degree in business administration and management from Damascus University, and I am currently pursuing another bachelor's degree in business administration from Adana Alparslan Türkeş Bilim ve Teknoloji Üniversitesi. I am passionate about delivering quality products and services, and I strive to achieve excellence and innovation in my field.

Experience

  • Commercial Director Middle East at The Fresh Fruit Team
    May 2024 - Present · 2 yrs 2 mos

    B2B-B2C

  • Ghassan Aboud Group (United Arab Emirates)
    • Merchandise Manager
      Dec 2022 - Jul 2024 · 1 yr 8 mos

    • Sales Development Manager
      Jan 2022 - Jul 2024 · 2 yrs 7 mos

      Managing DC of Fruits & Vegetables-Dark store Creating competitive offers B2B-B2C Setting the planograms of stores Ensure the best experience for our customers Online offline Business

  • Store Manager at Grandiose Supermarket
    Jul 2020 - Dec 2021 · 1 yr 6 mos

    Managing the business flow from A to Z from receiving to cash line and ensuring a healthy environment for employees, merchandise, and suppliers.

  • Key Account Manager at Foodstuff LLC
    May 2018 - May 2020 · 2 yrs 1 mo

    Handling the supply chain of the products and ensuring the display and men power in clients' stores (Carrefour, Grand Mart) visibility and prices,

  • Section Manager Fresh Food at Majid Al Futtaim
    Jan 2012 - Apr 2018 · 6 yrs 4 mos

    Managing the F&V section with high standards of quality, freshness, and hygiene. responsible for training the employees and managing the warehouse, orders, prices, and inventory to achieve the best results.