Olivia Wolf

Public Relations Student at The University of Alabama

Tuscaloosa, Alabama, United States

About

I am a sophomore at the University of Alabama, pursuing a major in Public Relations and a minor in Creative Media through the College of Communication & Information Sciences. With a strong passion for visual storytelling and digital engagement, I am especially drawn to the intersection of video production and social media management. My goal is to build a career in the sports industry, where I can combine my creativity, technical skills, and enthusiasm for athletics to create compelling content that resonates with fans and strengthens team brands. Whether it’s filming high-energy highlights, producing behind-the-scenes features, or curating engaging content across platforms, I’m passionate about bringing sports moments to life through media.

Experience

  • Social Media Coordinator at Hackberry Lane
    Mar 2026 - Present · 4 mos

    I create social media content for the Tuscaloosa properties under Hackberry Lane, including Old Row at Cloverdale, and Haven at UA. I meet with the social media coordinators from college campuses across the country biweekly to discuss new ideas. I create content for multiple accounts on TikTok and Instagram.

  • Capstone Agency (1 yr 5 mos)
    • Director of Internal Communications
      Mar 2026 - Present · 4 mos

    • Junior Producer
      Feb 2025 - Present · 1 yr 5 mos

      I work with a Senior Producer to create and edit photos and videos for our client, Coca Cola Bottling Company United. I attend weekly meetings to go over content and ensure that we are on track.

  • Front of House Staff at Urban Cookhouse LLC
    Aug 2025 - Present · 11 mos

    I run food and ensure that tables are cleaned off after each customer. I communicate with other employees to ensure that food is being sent to the right tables and in a timely manner.

  • Alpha Delta Pi- Eta Chapter (1 yr 8 mos)
    • Creative Content Specialist
      Nov 2024 - Present · 1 yr 8 mos

      I create content for the Alabama ADPi TikTok page, ensuring that the videos showcase sisterhood and philanthropy, and have the overall goal of reaching Potential New Members for Recruitment. I attend Marketing Team meetings every other week to discuss future plans for posts, review the Content Calendar, and go over what is going well, and how we can improve.

    • Alpha Leader
      Jul 2025 - Oct 2025 · 4 mos

      I led a small group of new members through their first few months in Alpha Delta Pi. I attended their new member meetings and social events. I acted as a mentor through their first months in college and helped guide them through their transition period.

  • Stylist at Kendra Scott
    May 2025 - Aug 2025 · 4 mos

    I assist customers that come into the store by helping them pick out jewelry that matches their taste and request. I provide quality customer service to ensure sales. I communicate with customers and coworkers to help the store run smoothly.