Oliver Schwegmann

Chief Executive Officer at Berentzen-Gruppe AG I Ex-L‘ORÉAL I Ex-MARS I Bundesvorstand Wirtschaftsrat Deutschland

Haselünne, Lower Saxony, Germany

About

International C-level executive with 15+ years of strategic & commercial leadership track record in branded consumer business, both, in global blue-chip and international family-owned companies across different industries and distribution channels • Full P&L responsibility and management delivering against top and bottom line targets • Global track record of innovations driving sustainable and profitable growth • Strong perseverance when driving change and managing business turnaround • Successful achievement of transformations to lean and effective organizational structures • Inspiring leadership of international, cross-functional and cross-cultural teams and projects, with proven ability to develop, energize and motivate to accelerate performance Conclusive strategic and analytical agility yet with hands-on mentality. Recognized for entrepreneurial spirit with drive for results and passion for excellence. Passionate team player and mentor with a sense for spotting and developing talents and high potentials. Professional experience in Western Europe, Central & Eastern Europe, Russia, MEA, APAC and North America. Specialties: • Industry: FMCG, food, beverages, spirits, confectionery, health & beauty, cosmetics, luxury • General Management: Executive Board, stock market, P&L responsibility, corporate governance, business strategy • Marketing: Brand strategy & execution, portfolio management, innovation development, consumer & shopper insights • Business Development: Competitive intelligence, market intelligence, strategic planning, business planning, category management • Sales: Sales operations and administration, KAM, client negotiation, customer centricity • Supply Chain: Production, logistics, service level, perfect order, stock in trade, physical distribution, forecast accuracy • Finance: Market controlling, business controlling, P&L management, opex, capex • People leadership: Change management, organization & people development, organizational restructuring

Experience

  • CEO | Executive Management Board at Berentzen-Gruppe AG
    2017 - Present · 9 yrs 6 mos

    Corporate CEO and Executive Management Board of the publicly listed (General Standard) beverage company Berentzen Group. The Berentzen Group is more than 250 years old and one of the leading beverage groups in Germany active in the production and sale of spirits, non-alcoholic beverages and juicers.

  • L'Oréal (3 yrs 1 mo)
    • Country Managing Director
      2014 - 2016 · 2 yrs

      L’Oréal Suisse CEO, leading the Suisse cosmetics market leader with an organization of 450 people, corporate functions and four business divisions (Consumer Products, Luxury, Pharmacy, Coiffeur). Additionally, Managing Director of the biggest division, the Consumer Products Division.

    • Managing Director Consumer Products Division
      2013 - 2014 · 1 yr

      Managing Director of the Consumer Products Division at L'ORÉAL Austria leading an organization of 35 people. Additionally, direct responsibility for the sales department.

  • Hero Group (Zurich, Switzerland)
    • Corporate Category Vice President
      2010 - 2013 · 3 yrs

      Corporate Head for the global fruit and cereals categories. Responsibility for the global category growth and expansion strategy including innovation pipeline, new regions and M&A activities. Full category P&L responsibility with a turnover of >500mCHF.

    • International Category Director
      2009 - 2010 · 1 yr

      Corporate Head for the global fruit category. Responsibility for the global category growth strategy and innovation pipeline. Full category P&L responsibility with a turnover of >400mCHF.

  • Marketing Portfolio Head at Mars
    2007 - 2009 · 2 yrs

    Marketing Head for Germany for the chocolate bars & ice cream brand portfolio (Snickers, Mars, Twix, Bounty, Balisto, Milky Way). Strategic co-leadership of European bars category projects. Full portfolio P&L and A&P responsibility with a turnover >300m€.

  • Storck (7 yrs 1 mo)
    • International Senior Brand Manager
      2004 - 2007 · 3 yrs

      Global responsibility for the nimm2 brand family

    • Brand Manager
      2002 - 2004 · 2 yrs

      German responsibility for the merci brand family.

    • International Management Trainee
      2000 - 2002 · 2 yrs

      Regional Sales Manager; International Marketing; Business Unit Management Malaysia, South Korea.