Santa Clara, California, United States
Highly driven, analytical and creative product marketing, sales and business development professional with a proven track to define and execute against the vision. I excel in a high-paced, results-oriented environment, and have an acute ability to balance strategic thinking with tactical execution; accurately analyze future market trends and develop & implement creative sales, marketing strategies & tactics that maximize ROI.
I led a Competitive Marketing function which was created following the leadership recommendations. The fully integrated global approach has resulted in highly efficient intelligence at a strategic, tactical and operational level and has been a direct source of revenue. Previously, I was responsible for sales enablement and performance across field sales, inside sales, and engineering teams and helped them to become revenue generating machines. I am passionate about marketing, emerging technologies, and helping people to be successful.
Working with Nuance voice biometrics sales, product and marketing teams, responsible for contributing and execution of the go-to-market strategy and carrying out marketing programs for the Enterprise division to achieve the product line revenue and healthy sales pipeline globally: - Support the sales team in creating and achieving the fiscal year revenue plan in enterprise accounts and key partner opportunities - Create and refine product/market/channel map - Plan and execute marketing programs, product launches, trade shows, PR, conferences and customer/partner events - Maintain and revise core messaging, positioning and value proposition for voice biometrics - Develop and deliver sales training & sales tools