Istanbul, Türkiye
•Supporting the management of processes within the scope of marketing and company collaborations for Axess and Wings card programs under the umbrella of Akbank Payment Systems •To ensure that pricing and marketing strategies are implemented specifically for the company and the sector, in line with the targets within the scope of the member merchant market size projection. •Ensuring the development and implementation of strategies to increase sales power within the scope of the sector, brands and the program •To determine the campaign and communication strategies, to carry out and implement the relevant studies in order to promote the applications that require communication regarding the brand, campaign and programs in the market and to deliver them to the target audiences in the most effective way.
Payment Systems, Open Banking