Lisboa, Lisbon, Portugal
Reporting directly to the CD / NAM, with the following responsibilities: Definition of sales prices per month; Collection of information (Ippc, pvr, promotions to be implemented or ongoing, stocks, validity, competition); Preparation of monthly cycle grid with sales prices per sku per customer; Analysis of the released margins vs budget; Promotional Plan for a client with overview of the channel; Setting or adjusting the strategy for meeting the budget or set LE and daily monitoring of the business; Review by customer/chain volumes, margins vs budget or last year, and development of corrective actions; Definition of promotional plan by sku and client; Analysis of investments and projection values to invest for the near future; Daily monitoring of volumes and margins, setting immediate actions to correct deviations; Control of the trade cost, validation of debits received. Monthly team meeting: Detailed analysis by sku/customer performance vs budget and accumulate sales last year (management, channel, chain and individual clients); Definition of terms of sale for business or individual actions; Definition of investments for trading with customers; Meeting with clients; Preparation of weekly sales update meeting – LE Annual tasks: Negotiation of supply contracts; Development of account plans; Team reviews; Approval and discussion of routings and work plans; Preparation of proposals per chain, customer, and area.
Reporting directly to the NAM, with the following responsibilities: Follow and support the NAM in the development of sales strategies for the selected channel; Propose the commercial strategy to be used by Group/Client; Define and promote different commercial policies -- and take actions on several clients; Build and analyze all relevant commercial information; Monitor and control sales evolution and compliance with the commercial plan; Propose ideas and activities to maximize relations and results with the clients; Optimize, monitor and motivate the Clients sales teams Manage a team composed of 3 merchandisers and 2 promoters.
Reporting to the Commercial/Marketing Director, with the following responsibilities: Prepare the Marketing plan for Personal and Home Care products, with sales up to 30 million euros; Manage the investment allocated to the brands -- totaling 5 million euros; Define the promotional and media plans by Product/Category; Prepare Media and other Agencies Briefings; Control and evaluate actions defined in the commercial plans; Award and evaluate proposals to buy raw material; Define, propose and launch actions on how to market and sell new products.
Report to sales Manager with the following responsibilities: Manage a centralized customer portfolio (Recheio e GCT); Implement all promotions of the company in the wholesales channel; Monitor sales to the key accounts; Ensure effectiveness and manage a product portfolio for Institutional/Horeca (Hotels, Restaurants and Coffee Shops) channels; Control and evaluation of investments in POS; Define and implement regional promotional actions.
March 1987 to December 1988 - Account – Retail Hired to develop a project to plan commercial tools for soft discount stores and medium sized chain of stores in personal care; Manage and implement trade actions at a National level; Monitor sales and promotions.