Gurugram, Haryana, India
I am a Senior Product Designer at HDFC Bank, where I focus on crafting seamless, user-centric experiences for the future of digital finance. Currently, my work is centered on the PayZapp ecosystem, driving innovation across Cards and Payments to make banking more intuitive and accessible for millions. With a background in designing complex operational systems and high-scale platforms, I bridge the gap between business goals and user needs through data-driven design and precision. I thrive on solving the unique challenges of the fintech landscape—transforming intricate payment flows into effortless digital journeys.
Designed and revamped data driven scalable dashboard for First mile and Mid mile dashboards by collaborating with PMs and aligning with business KPIs and system efficiency goals. Conducted on-site user research across multiple facilities to gather insights and optimize operational workflows. Have, also reimagined the Tracking experience, Order placement flows and more for Delhivery Direct App.
Crafted intuitive interfaces for Edu-Tech, E-Comm, and Analytics elevating user experiences and adhering to industry standards. Conducted multiple sessions on UI design and design patterns for the team.
Managed Airtel Africa project, overseeing server and database operations . Led front-end development initiatives ensuring project success.
Assisted in data analysis, contributing valuable insights for project success Supported team in research tasks, enhancing project efficiency and outcomes.