United Kingdom
Over 8 years of professional global public relations and journalism experience across both tech and political sectors in UK&China, with track records in dealing with mainstream Chinese and international media affairs, reconstructing brand reputation for a global tech company in an unprecedented geopolitical crisis.
Responsible for Huawei UK media strategic planning and relationship building, mobilizing media resources to deliver corporate key messages to the local audience and to rebuild Huawei’s image and reputation in the UK
1. Global media communication project manager, led media communication in global events MWC and MWC-Shanghai, coordinating key business departments to develop the global media strategy, plan media interviews and tours to facilitate product marketing to help deliver corporate business goals. 2. Executive public communication support, media assistant of the Global Communication President of Huawei, responsible for the annual public speech planning, speech & op-ed writing and media interview arrangement. 3. Content development and campaigns lead, built Huawei global cyber security annual media strategy from scratch, developed global corporate Key Message house, Huawei identity brochure (internal content handbook), etc.
Edited and operated the Commentary channel for the news app, produced new media products such as interactive tests What is the Degree of Similarity between You and Dr. Sun Yat-Sen with clicking up to 100,000.
1. Covered national and provincial major political and economic stories, reported top-level political news for Two Sessions1, Two sessions in Guangdong Provincial Level, PPRD2 Forum etc. Granted the Third Prize of 2015 Guangdong News Award, the Third Prize of 2014 CPC Journals Award. 2. Administrative System Reformation Column Writer, initiated a new column about the government's administrative reform in Guangdong, published tens of exclusive coverages to document this significant reformation progress. 3. Main writer for Nanfang Wechat Account, article of Keep Running! The Polytechnic University with clicks above 100,000.