Nilay Shah

Regional Head - Axis Securities Ltd

Ahmedabad, Gujarat, India

About

I have 19 years of rich experience the field of broking industry / product development/ business management from bottom to top level management passionate to work with decision making roal.core strength stomach relationship building and marketing strategies for new enhancement roal

Experience

  • Axis Direct (7 yrs 3 mos)
    • Regional Manager
      Mar 2024 - Present · 2 yrs 5 mos

    • Regional Head
      May 2019 - Present · 7 yrs 3 mos

      Managed the West II region, overseeing 704 branches with a team of 67 members. Achieved 200% growth in client acquisition and 400% revenue growth through strategic initiatives and collaboration with banking partners. Launched a training program boosting acquisition by 110% and improving bank-channel synergy FY 2024–25. Consistently led PMS AUM collections nationally for 5 years, contributing 40–50% of the average.

    • Circle Head
      May 2019 - Apr 2025 · 6 yrs

  • ADITYA BIRLA MONEY LTD (8 yrs 9 mos)
    • Cluster Manager
      Aug 2015 - Apr 2024 · 8 yrs 9 mos

    • Branch Manager
      Aug 2015 - Apr 2019 · 3 yrs 9 mos

      Drove business development and advisory across verticals; exceeded sales targets. Conducted product and vertical-wise analysis to create market strategies. Built and nurtured high-performing sales teams.

  • Branch Manager at Angel Broking Ltd
    Aug 2012 - Aug 2015 · 3 yrs 1 mo

    Managed two branches and 20 franchisees with a team of 10–13 members. Increased equity product penetration and enhanced client advisory services. Led daily brokerage contributions and client engagement through education and strategy workshops.

  • Product Manager at Jhaveri Securities Ltd.
    Aug 2010 - Aug 2012 · 2 yrs 1 mo

    Developed trading platform features based on client feedback, increasing engagement by 35%. Conducted training for 1500 staff and clients on trading strategies and soft skills. Boosted franchise business by 40% YoY through onboarding, training, and support.

  • Senior Relationship Manager at ICICI Securities Ltd
    Sep 2006 - Aug 2010 · 4 yrs

    Provided financial solutions across equity, mutual funds, insurance, and banking. Led client training on digital platforms and financial planning initiatives.