Nikolett Kovacs

Communication & PR Specialist, Event Manager // Freelance Journalist, Content Creator // Co-founder of Hungarian Sports Business Association

Spain

About

Experienced PR, Social Media specialist and journalist with a demonstrated history of working in the sports, motorcycle industry and communication field. Skilled in Marketing, PR, Event Management, Journalism, Sports Photography. Fluent English and Italian, intermediate level in Spanish, native Hungarian. Strong entrepreneurship professional with a Master's degree focused in Marketing from Szent István Egyetem. Former road racer, the most successful Hungarian female rider.

Experience

  • PR & Social Media & Event Manager at 360PRsolution
    Jan 2016 - Present · 10 yrs 6 mos

    The company provides PR, marketing, communication, translation, proofreading, social media, event management, and pre-sales services for multinational clients. As Regional Manager and Account Manager, my responsibilities are comprehensive and include creating complete social media strategies, organizing marketing campaigns, communicating with journalists and influencers, and managing events. Thanks to my in-depth knowledge of MotoGP, the company expanded its services to include sponsorships for MotoGP teams (in addition to esports). Our first client in this area was MSI (a well-known laptop and IT components brand), which successfully partnered with the Monster Yamaha MotoGP Team. In social media, my main clients have included Philips TV, SteelSeries, BenQ, and Garrett, for whom I have delivered full social media strategies, including content planning, scheduling, local creatives, advertising, and influencer activations. In event management, I have worked with Toshiba, Acer, MSI, Acronis, QNAP, and ESET on a wide range of activities, from media events and B2B meetings to partner days and exhibition participation. In recent years, gaming and esports have also become a key focus, where I have managed influencer activations (both paid and barter) for clients such as SteelSeries, BenQ, ViewSonic, MSI, and Thermaltake.

  • társalapító - board member at MASÜSZ - Magyar Sport Üzleti Szövetség
    Nov 2020 - Present · 5 yrs 8 mos

    The goal of the Hungarian Sports Business Association is to facilitate the relationship between sports and business, and to promote the development of mutually beneficial relations between sports, the economy and society. Our mission is the development of the current sports financing system on a professional basis, as well as the introduction and support of long-term, new, innovative and sustainable or self-sustaining sports economic systems. Our vision is to become a wide-ranging and active professional community and representation, whose work can catalyze the development of industry thinking based on uniform standards.

  • Freelance Journalist, TV-reporter Vlogger and Content Creator at Nemzeti Sport Online, Motorrevü, motomatters.com, Motorsport Aktuell, Spíler TV
    Jul 2010 - Present · 16 yrs

    Covering MotoGP https://www.youtube.com/c/NikiKovacsMotoGP Nemzeti Sport - journalist and photographer Motorsport Aktuell - photographer Motor&Verda - journalist and photographer

  • Senior Social Media Manager (BMW M) at TERRITORY webguerillas at webguerillas
    Jun 2019 - Jan 2020 · 8 mos

    As a Senior Social Media Manager at TERRITORY webguerillas (Motorwrks) I was responsible for the editorial part of BMW M Instagram and Facebook channels.

  • Motorcycle road racer at Racetrack
    1986 - Dec 2019 · 34 yrs

    The most successful Hungarian female motocycle road racing rider. I started racing at age 4. Between 1992 and 2002 I won 29 Hungarian Championship and 6 Hungarian Cup in different categories with 50 and 80cc bikes and scooter. In 1997 I moved to 125GP category and raced there till 2007. In 2008 I moved to Superstock600 class. Best results - 600cc Female circuit record holder at Hungaroring 1:56.914 (24.04.2011) Female circuit record holder at Pannónia-ring 2:00.416 (05.06.2011) 2013 Losail Asia Road Racing Championship – 4th place 2012 Last round of the Losail Asia Road Racing Championship – 3rd place Second round of the Hungarian Championship – 3rd place 2011 Winner of the MAMS Women's Cup 600 Hungarian Championship (between men) – 3rd place overall Scorer at the Alpe Adria Championship’s fourth round (between men) – 10th place # 6th place at the last round (8hrs race in Qatar) of the Endurance World Championship in the Stock1000 catergory, where she was one of the riders in an all-feminie team run by QMMF 2010 Winner of the I. MAMS Women's Cup Two times scorer at the Alpe Adria Championship (between men) New female circuit record at Hungaroringen with a stock R6: 1:58.398 New female circuit record at Pannónia-ring: 2:02.667 2009 Winner of I. Dunlop Trophy for Ladies 2 times scorer at the Alpe Adria Championship between men 2008 European Women's Championship: 3rd place Spanish round of the EWC, Albacete: 2nd place „The rider of the year” in Hungary by the federation Best results - 125 GP 2007 The first ever Hungarian female participant in the World Championship (MotoGP-125, Istanbul-Turkey) 2007 - 2006 - 2005 The first ever Hungarian female scorer in the European Championship amongst men 2006 Alpe Adria Championship: 8th place 2005 The first ever Hungarian female podium finisher in international race (UEM Alpe Adria Championship race, Rijeka: 3rd place) „The best female rider of the year” in Hungary by the federation