Nikolaus Winterfeldt

Global Marketing Data & Process Manager at Olympus

Greater Hamburg Area

About

Project, Product and Process Manager in B2B Marketing & Sales. Leading implementation of global Marketing and Sales projects (CRM, Marketing Automation, Sales Enablement) with international and cross-functional teams.

Experience

  • Global Marketing Data & Process Manager at Olympus Europa SE & Co. KG
    Jul 2022 - Present · 4 yrs 1 mo

    Global Marketing Communication, Digital, and MarTech Steer Salesforce Sales and Marketing Cloud Process and Data Optimization Process Ownership for Privacy Consent Management with a Focus on GDPR Compliance Lead Management Process Owner, Including Optimization of Processes, Systems, and Data Structures Project and Product Ownership for Sales Enablement Initiatives to Support Sales Teams

  • tesa (2 yrs 2 mos)
    • Process Manager
      Feb 2021 - Jun 2022 · 1 yr 5 mos

      Global Marketing & Sales B2B - Responsible for (Digital) Marketing and Lead Management, Process Standardization for Marketing activities, harmonize Lead Generation and Management practices, Marketing Automation and CRM development and steering.

    • Customer Journey Owner
      May 2020 - Feb 2021 · 10 mos

      Develop strategic direction and roadmap for Customer Journey and Experience.

  • Senior Project and Product Manager at Mercedes-Benz Customer Assistance Center Maastricht NV
    Apr 2014 - May 2020 · 6 yrs 2 mos

    Leading and steering Business and IT innovations and digitalization. Responsible for Global After-Sales Omni Channel implementation, CRM & CDM, Live Chat implementation, GDPR topics, Customer Journey Mapping and strategic purchasing. Global Product Management Daimler & Mercedes-Benz Customer Service.