Cologne, North Rhine-Westphalia, Germany
Ich baue Marken, die wachsen – weil sie verstanden werden. Als erfahrener Vertriebs- und Markenentwickler bringe ich Struktur, Energie und Marktgespür zusammen, um Produkte dorthin zu bringen, wo sie wirken: beim Kunden. Ob Food-Startup, Lifestyle-Brand oder EdTech-Unternehmen – ich helfe Teams dabei, aus guten Ideen tragfähige Geschäftsmodelle zu machen. Mein Antrieb: Wachstum, das Sinn macht. Nach fast zehn Jahren im internationalen Markenaufbau bei FOND OF (u. a. für Ergobag, Satch und Affenzahn) weiß ich, wie man Vertrieb skaliert, Partner begeistert und Marken zu Bewegung macht. Heute verbinde ich Unternehmergeist mit Vertriebs-Exzellenz: Mit der Uhlala Bande entwickle ich Produkte mit Charakter. Und als Head of Sales bei TukToro gestalte ich Wachstum im EdTech-Bereich – datenbasiert, partnerschaftlich und immer mit Begeisterung fürs Machen. Wenn Sie jemanden suchen, der Vertrieb und Marke als gemeinsame Kraft versteht und aus Ideen echte Bewegung macht – let's talk!
- implementation and execution of GTM strategy
Spreading our incredibly tasty food toppings and thereby inspiring innovative cuisine.
- Led strategic market expansion initiatives in the U.S. and China, shifting commercial focus from saturated European markets and implementing region-specific go-to-market strategies to accelerate international revenue growth. - Partnered with the Chief of Staff and General Manager on high-impact strategic sales projects, providing commercial expertise, market intelligence, and execution support to strengthen global market positioning. - Identified and developed new strategic partnerships and distribution channels, enabling scalable entry into priority markets and building the foundation for long-term revenue growth. - Aligned global sales initiatives with corporate strategy, translating leadership priorities into actionable market expansion plans and cross-functional projects across sales, product, and operations.
- Built and scaled the AFFENZAHN footwear sales organization, designing the go-to-market strategy and leading a team of 10+ FTEs to grow revenue from €0 to €17M in the DACH market. - Developed the global sales strategy for the footwear category, establishing international distribution networks and expanding the brand’s presence across multiple markets. - Managed international key accounts in the footwear industry, strengthening retailer partnerships and driving sustainable category growth. - Implemented global demand planning and forecasting processes, improving inventory planning, reducing stock-outs, and enabling scalable international growth.
- Owned regional sales and brand development for AFFENZAHN footwear across Northern and Eastern Germany, expanding retail partnerships and increasing brand visibility in key markets. - Managed strategic key accounts and retail partners, strengthening relationships with major retailers and driving consistent sales growth across the region. - Led international sales development in Scandinavia and the Benelux region, identifying new distributors and expanding the brand’s footprint in Northern Europe.
Auditing