Greater Paris Metropolitan Region
Leading earned and owned marketing teams for all Focus Entertainment games. Community Development, Social Media, PR & Influence, Partnerships.
Leading the media teams for all Focus Entertainment games: - Community management & social media - PR & influencers - Advertising
Head of Influencer Marketing • Management of all influencer campaigns, both paid and organic, for all Focus Entertainment games. • Synchronization of various agencies to handle influencer campaigns and creative sponsorships (competitions, events, buzz and press kits...). • Synchronization and reports to all partners (development studios, first and third parties). Head of Social Media • Management of the CM team • Responsible of the social media strategy for all Focus games and the Focus brand itself Head of Partnerships • Management of marketing partnerships for Focus Entertainment line-up. • Management of hardware and peripheral partners (visibility exchange, digital events, media).
Online Marketing and Mobile Acquisition • Contact Publishers/Networks regarding Campaigns • Management of Mobile Campaigns • Optimization of these campaigns • Budget planning for Mobile Acquisition
Social Networks, Forum moderation, News, Report, Facebook advertising. • Blood Bowl Chaos Edition (Sport, Strategy) • Wargame European Escalation, AirLand Battle and Red Dragon (RTS) • Sherlock Holmes: Crimes and Punishment (Adventure) • Bound By Flame (RPG) • Farming Simulator (Simulation) • Space Hulk Deathwing (FPS)