Nick Dobson

CEO / Co-Founder & NED, Unetix | Payments Intelligence for Merchants | Turning Transaction Data into Revenue

Silsoe, England, United Kingdom

About

A motivated, commercially aware and dynamic professional with in depth experience of the omni-channel payments, consumer insight and financial markets. Experience: Retail / Financial Services / Government / Telco / Travel; Multi-Channel Payments; Domestic and International Processing; Customer Loyalty Solutions; Customer Insight & Interactions; Fraud, Security & Risk Management including PCI-DSS, P2PE & PA-DSS.

Experience

  • CEO & Co-founder at Unetix
    Sep 2025 - Present · 10 mos

    Unetix is an AI-powered analytics platform that connects online merchants to all their acquirers, PSPs, orchestrators, payment methods and 3rd party providers, turning fragmented payments data into actionable insights for smarter decisions and faster growth.

  • Advisor - Product & GTM at DataWhisper
    Aug 2025 - Present · 11 mos

    DataWhisper partners with payments businesses of all sizes to address the industry’s toughest challenges - driving growth, accelerating revenue, scaling efficiently, and elevating customer experience all powered by the potential of agentic AI. From automated merchant & customer onboarding, to customer support & reconciliation on the payment terminal, DataWhisper is redefining the end-to-end payments lifecycle, delivering measurable value at every stage.

  • Non Executive Board Member - Board Advisor at Encoded
    Apr 2025 - Present · 1 yr 3 mos

  • Commercial & Product Consultant at CYJAX
    Apr 2025 - Apr 2026 · 1 yr 1 mo

  • Chief Revenue Officer at Celeris (fka WLPayments)
    Sep 2024 - Mar 2025 · 7 mos