London, England, United Kingdom
Hello, I'm Nick, a product designer specializing in user experience. I lead the design of innovative products across large B2B and B2C digital ecosystems, including AI-powered solutions. My ultimate goal is to design easy-to-use and enjoyable products that meet both user and business needs. That's why I prefer to work closely with key stakeholders and team leaders to drive product design and development. I have strong user interface design skills—able to design user flows, prototype interaction scenarios, and conduct visual audits. I also have hands-on management experience, having been responsible for project management and art direction. Artificial intelligence, DeFi, and the metaverse are the top three fields I'm interested in exploring. I won a Red Dot Award in 2022 and was nominated for a Webby Award the same year. I have also been featured on the cover of leading design magazines such as .Net Magazine (in 2018 and 2019), Smashing Magazine (since 2017), and Entrepreneur (since 2022) for my articles on product design. In my spare time, I run UX Planet, one of the largest communities for product designers, with more than 350,000 active members.
Arthrex is a global medical device company and a leader in new product development and medical education in orthopedics. In my role, I: * Lead the unification of design systems across the Arthrex product ecosystem, streamlining assets and standards for web, iOS/Android, and embedded platforms—resulting in a nearly 50% improvement in design consistency and a 60% reduction in accessibility issues for critical products. * Formulate and execute the adoption strategy for the unified design system, aligning cross-functional teams and executive stakeholders around a cohesive product vision. * Drive systemic updates to key product lines, accelerating design consistency and scalability across the entire product suite.
UX Planet is one of the largest online publications, with over 350,000 monthly readers, that covers user experience design. I am the founder and editor-in-chief of the publication, responsible for developing the content strategy, writing articles on product design, and curating contributions to UX Planet. Under my leadership, the publication has become one of the most cited resources for product creators and a go-to destination for the design community to gain practical knowledge and stay current with industry trends.
Elastic is a global company that offers both self-managed and SaaS solutions for search, logging, security, observability, and analytics use cases. As a Senior Product Designer, I: * Led a strategic redesign of Elastic’s security threat response toolkit, improving usability and reducing incident resolution time. * Conducted an in-depth user research initiative involving real Elastic clients. Synthesized insights into an actionable journey map, aligning product, design, and engineering around improvements to the response workflow.
Brain Technologies Inc is an innovative startup based in Silicon Valley, founded by Laurene Powell Jobs, Goodwater Capital, and Scott Cook. The company aims to revolutionize the eCommerce space. I was responsible for designing the core product experience. My key responsibilities included: * Analyzing business requirements through market research and competitor analysis. I also collaborated directly with the CEO, Jerry Yue, to discuss features and business opportunities. * Conducting target audience research, including the creation of user personas, journey maps, and user flows. * Prototyping: I developed low-fidelity wireframes and mid-fidelity mockups using Sketch and Figma. I also led the design handoff process and worked closely with both design and development teams to ensure proper implementation. I developed a unique visual language for the product called morphing UI. My work was recognized with the Red Dot Award in 2022 in the category of Best Mobile Design.
Lead product design contributor in three major projects: * Google Merchant Center: Collaborated with Google engineering and product teams to redesign data ingestion flows, impacting millions of global retailers. * Leading European Tech Ecosystem (NDA): Designed the Interaction Model and VUI (Voice User Interface) for a mass-market smart home device, anticipating user needs in a hands-free environment. * Brain Technologies: Pioneered "interface-morphing" paradigms for AI-driven mobile commerce, creating dynamic layouts that adapt to user intent (Nominated for Webby Award).