United Kingdom
I am purpose driven and believe that organisations and brands are most successful when purpose and profit move forward together, with people and customers at the heart of every decision. I enjoy working with people and helping business achieve their potential. I have led teams through Transformation and Turnaround, simplified complexity by focusing on a clear vision. I’m passionate about building teams and leaders of the future and build strategies which are not just commercially sound but also create lasting value for people, communities and stakeholders. bring a long term mindset to decision making and prioritise sustainable, ethical growth and stakeholder trust. I have a proven track record, winning multiple awards for Mamas & Papas for the significant turnaround delivered, including IFT turnaround of the year with Teneo 2021, Retail Gazette Retailer of the year 2022, Retail Week Retailer of the Year 2023 and made it into Retail Week Top 100 list 2024.
Supporting Retailers and Brands with turnaround, transformation and scaling up for the next wave of growth and help reach their potential. Specialising in end to end Commercial clarity and disciplines, strategic planning, working capital reduction, cost base reduction, Brand Purpose Leadership and excellent growth story telling. Next Wave Retail Consulting operates with integrity and a strong growth mindset. Helping Founders and Private Equity build businesses that stand the test of time through sustainable growth, cost discipline and relentless customer focus.
Menswear Clothing and Non Clothing
Head of Merchandising for Menswear and Sportswear.
Led the Womenswear team including Buying and Design. Managing the Division through the transitional period after the acquisition by Sportsdirect. Responsible for P&L delivery, strategic direction of the business and delivery of timely seasonal ranges.