Greater Boston
I'm a B2B tech executive, board director, and advisor with a focus on global growth. Currently CMO at Zappi, where I lead marketing for a consumer insights platform serving 350+ of the world's largest brands. Previously, I helped scale HubSpot from $170M to $1.7B in ARR across 120+ countries. I'm also an Independent Director at Lionbridge, a KKR portfolio company and one of the world's largest language and localization firms. My career has spanned operating roles (Chief Marketing Officer, Chief Growth Officer, Chief Research Officer) and advisory work with PE-backed and high-growth technology companies. I care about building strong teams and helping businesses expand internationally with intention. ——— Background: ➤ Author of 4 books (Penguin Random House, Berrett-Koehler, Kogan Page) ➤ Harvard Business Review contributor since 2012 ➤ Keynote speaker (Google, Microsoft, AWS, Expedia) ➤ Fulbright Scholar in sociolinguistics ➤ Former adjunct professor, Middlebury Institute ➤ Former Spanish interpreter and translator ——— I take on select advisory engagements through Born to Be Global, working with investment firms and tech companies pursuing international expansion. borntobeglobal.com
Zappi helps brands win with consumers. Our connected insights platform enables continuous consumer research for advertising, new product development, and brand tracking. Co-host of Inside Insights, an award-winning Top 20 business podcast with 114K+ YouTube subscribers.
Select projects with investment firms and tech companies. See borntobeglobal.com.