Toronto, Ontario, Canada
I've spent my career figuring out how to make complex ideas actually work. I'm currently the Director of Strategic Partnerships at Wealthsimple. Today, Wealthsimple offers a full-service financial platform that includes chequing and saving accounts, tax filing, credit cards, business banking products and more, used by more than four million Canadians. I own the partnership strategy that helps us to expand what Wealthsimple can offer our clients. Before Wealthsimple, I was building GTM and partnership ecosystems at Rho, Mercury, LTSE, and 500 Startups. The through-line across all of it has always been that someone goes "hey, wouldn't it be so cool if we did ___ with ___?" and I go make it happen. I also advise startups, founders, and other players in the ecosystem. I've mentored founders at a16z's TxO program, Monday Girl, and NEXT Canada, and earlier this year co-founded The Principal Club, an invite-only community for VC principals who are in the day-to-day with their portfolios across NYC, SF, and Toronto.
The Principal Club is for the VC principals who are actually in it. Deep in the day-to-day with their portfolios. On the ground with founders, seeing what's happening before it becomes a deck or a partner memo. No pitches. No panels. No performative networking. Off the record by default.
I led partnerships at Rho, one of their core and fastest-growing GTM channels. The team partnered on 600+ annual events across the US, managed our VC ecosystem relationships from Tier 1 funds to emerging managers, and closed the software partnerships and strategic deals that fueled their GTM motion.
- Special Projects: Spearheaded initiatives to design and launch innovative tools, enhancing founder success through collaboration with internal teams and leading industry experts. - Advisory Work: Managed operations and drove the growth of a 900+ founder community, supporting members in achieving critical business milestones, including successful pre-seed fundraising and GTM strategy. - Events: Designed and executed high-impact workshops on fundraising, partnerships, and go-to-market strategies, and organized flagship events at NY Tech Week and SF Tech Week, boosting founder engagement and fundraising readiness.
Social Mind helps founders, VCs, and prominent startup operators build their personal brands, content marketing, and ops to grow their businesses. - 1:1 Personal branding consulting and ghostwriting - VC platform ops and marketing