London Area, United Kingdom
I believe the future belongs to "generalists" - people who have a big-picture view of how businesses work and can use that understanding to make smart decisions that improve overall performance. With experience in areas like marketing, sales, business development, and even running small businesses * succeeding and failing along the way * I’m working to position myself as a true generalist in the marketing communication field. I’m skilled at analyzing, identifying key opportunities, and more importantly, communicating effectively. My background in industrial engineering has taught me the importance of optimization, and my years of experience in marketing and sales give me the tools to bring it all together :)
- Lead conversations with potential clients and nurture key relationships. - Develop clear and compelling proposals that showcase our agency’s value. - Oversee all communications to ensure our message is consistent and engaging. - Collaborate with creative teams to align strategies and achieve business goals. - Drive growth by identifying new opportunities and turning leads into successful partnerships.
My key responsibilities include: - Managing and executing public relations activities. - Overseeing client relationships and ensuring their needs are met effectively. - Guiding the direction and strategy for our website's presence and functionality. - Working closely with graphic artists, UI/UX designers, and developers to ensure the best customer experience. - Representing the company at various events and functions. - Engaging in business development activities, including identifying and leveraging new opportunities. - Dealing directly with investment opportunities and preparing compelling pitch decks. - Coordinating with magazines and other media outlets for public relations efforts.
- Developing advertising strategies, designing advertising campaigns, and media plans - Managing advertising campaigns and controlling the cost and time, while working with different teams inside the company, and also outsource teams. - Reporting and analyzing the data gathered from the paid advertisements. The reports were delivered to the CEO.
- Redesigning and Launching new versions of products' websites to enhance user experience and conversions - Designing a sales funnel based on analytics data and customer behaviors to increase the conversion rate - Analyzing the sales channels' efficiency and improve the function by suggesting and executing novel strategies - Executing and managing Facebook Ads / TikTok Ads / Google Ads - Designing and running sales campaign (in platforms such as Kickstarter and Indiegogo)
- Crafting communication strategies to enhance the brand's identity and strengthen its position in the market. - Heading media outreach and managing social media content to engage the audience and foster community connections.
- Direct social media content strategy and publication. - Develop lead-generation strategies to funnel traffic to the website. - Enhance website design, UX, and content, boosting overall online performance.