Nam Le

Growth Marketing, CRO & Experimentation @ Superhuman (formerly Grammarly) | x-Rippling, Wayfair, Apollo.io | Web Strategy

San Francisco, California, United States

About

I've led cross-functional teams (marketing, engineering, product, analytics) to launch A/B experiments, website products, and SEO features that generated multi-million dollar impact and scaling business growth via thoughtful roadmaps, leveraging support and collaborations from other product managers, engineers, data scientist, analysts, etc. Have a variety of experiences in skillset and industry: B2B, B2C, E-commerce, Marketplace platform,Website Marketing, Website Strategy, Product Management, Roadmapping, Product-led growth, Enterprise SEO, Data Analytics, Marketing, Startup, Entrepreneurship, etc.

Experience

  • Manager, Web Conversion at Superhuman
    Oct 2025 - Present · 10 mos

    Helping people be more productive with our Superhuman suite of AI tools.

  • Manager, Web Conversion at Grammarly
    Jan 2025 - Present · 1 yr 7 mos

    Helping people communicate better. Grammarly rebranded under the Superhuman brand in October 2025.

  • Web Marketing, SEO & CRO at Apollo.io
    Dec 2023 - Dec 2024 · 1 yr 1 mo

    Led website strategy and execution to drive more organic traffic to the website and to convert website visitors better. Built CRO program from 0 to 1 and launched 28 web experiments in the first 12 months, including 8 winning experiments that drove L28D Free Account Registrations CVR (PLG motion) by 29.6% and L28D Demo Bookings (Sales-Led motion) by 34%.

  • Consultant at Arcade
    Apr 2024 - Jul 2024 · 4 mos

  • Growth, SEO & Web Strategy at Rippling
    Feb 2023 - Dec 2023 · 11 mos

    Built SEO strategy at Rippling from 0 to 1, scaled monthly unique visitor 10x and demo bookings through SEO 7x in 6 months, adding 30% incremental pipeline opportunities generated through Organic channels (Direct Web + Organic Search).