Nagihan Tunca

Marketing Specialist & Account Manager at Merck Life Science

Istanbul, Istanbul, Türkiye

About

Account Manager for the Biology Business Unit and a Marketing Specialist for the Chemistry Business in Life Science Industry. Proficient in SAP, Tableau, Palantir Foundry, Office 365, and Salesforce.com, I combine technical expertise with creative thinking to drive sustainable growth and enhance customer satisfaction. In my professional journey, working as both an Account Manager and a Marketing Specialist has greatly enhanced my capabilities. This dual role has given me a holistic understanding of business operations, allowing me to align marketing strategies effectively with client needs. It has also helped me build strong customer relationships and improve my communication skills, enabling me to convey complex concepts clearly. Additionally, I find that it facilitates cross-functional collaboration and enhances my strategic decision-making abilities. Ultimately, my diverse skill set positions me as a valuable asset, driving success for my organization and opening up new career advancement opportunities.

Experience

  • Merck Life Science (6 yrs 11 mos)
    • Marketing Specialist
      Mar 2021 - Present · 5 yrs 4 mos

      Responsible for account management for biology business unit and marketing management for chemistry business unit to assure sustainable and profitable growth in Turkey Region - Monthly business development meetings with dealers - Applying account management system to end-user channel to protect the core business with a sustainable growth. - Joint visits to key customers with dealer and sub-dealer field forces - Ensuring Life Science | Science and Lab Solutions marketing activities - Developing and deploying marketing plans for Life Science Chemistry portfolios - Providing support for customer needs, requests and problems technically in pre-sale and post-sale period - Ensuring customer complaints are communicated with TrackWise Quality Management System and follow up the process on timely manner - Performing detailed data competency, customer opportunities and lead management in Salesforce - CRM platform -Analyzing sales numbers to achieve annual targets in Tableau and Running sales reports as requested using Palantir -Organizing seminars including technical training programs in the responsibility of area and Supporting channel partners in terms of developing their field sales&marketing team through classroom trainings - Delivering the most up-to-date trends of the Merck brand to the customer through social media channels and EDM and following up - Creating content for personal and official social media accounts, localizing the global contents, preparing marketing materials(flyers, brochures) in Turkish

    • Jr. Marketing Specialist
      Aug 2019 - Mar 2021 · 1 yr 8 mos

  • Import & Export Assistant Specialist at Ekin Kimya
    Nov 2017 - Jul 2019 · 1 yr 9 mos

    Responsible for; - Managing the import and export processes of chemicals and laboratory equipments. - Coordinating international shipping. - Planning transport routes by carrying out a detailed study of cost effective trade routes. - Ensuring safe and smooth customs operations. - Determining tariff numbers of products. - Ensuring customer complaints are communicated with the suppliers and follow up the process on timely manner

  • Intern at Akçansa
    Jun 2016 - Jun 2016 · 1 mo

  • Intern at Eti Maden İşletmeleri Genel Müdürlüğü
    Aug 2015 - Aug 2015 · 1 mo

  • Intern at Kordsa Global
    Jun 2015 - Jun 2015 · 1 mo