Lahore, Punjab, Pakistan
I’m a Creative Marketing & Brand Manager with experience building and managing brand presence across both B2B and consumer-focused industries. I work at the intersection of strategy, content, and consistency, helping brands show up clearly, professionally, and purposefully on social media & LinkedIn. 🔹 Industries I’ve Worked With: • Consumer Brands: Apparel, Food & Beverage, Automobile, Skincare • B2B & Services: Tech, Textile, Construction, Shipping & Logistics This cross-industry exposure allows me to adapt brand voice, visuals, and messaging based on audience psychology, platform behavior, and business goals. 🔹 What I Specialize In: • Brand strategy & positioning • Social media & LinkedIn management • Content planning & execution • Campaign ideation for growth & engagement • Aligning brand communication with business objectives I believe strong brands aren’t built by posting more, they’re built by posting with relevance, backed by consistency & insight. Currently, I work as a Creative Marketing Specialist in a Marketing Agency & LinkedIn Manager at an IT company, managing brand presence, content strategy, and day-to-day execution for B2B and consumer-facing brands. 📌 Always open to meaningful conversations around brand growth, content strategy, and creative marketing.
• Manage day-to-day social media operations for KuCoin across X, Instagram, and LinkedIn, ensuring consistent publishing and platform-optimized content • Adapt creative assets and messaging to maximize reach and audience interaction • Research competitor content to create strategies & content for own social media growth • Track, organize, and report performance analytics to monitor growth, engagement trends, and content effectiveness
• Own and execute the end-to-end marketing strategy for Vereon & affiliate pages, aligning content and outreach with business and hiring objectives • Create platform-specific content plans to strengthen brand positioning and audience engagement • Build and manage strategic connections with decision-makers, prospects, and industry professionals
• Direct design and content teams across 10+ client accounts, ensuring high-value deliverables • Produce monthly content calendars and posting plans which have boosted organic engagement over 20 % per campaign • Create audits & pitches for potential clients, boosting clientele by 40 • Conduct quarterly training workshops that resulted in 25% increase in efficiency, measured by reduced revisions and fast turnover times
Working as a liaison between the content & design departments to produce quality content that is catered to every client’s specifications.
Copywriting Content Planning Strategy Devising Social Media Posting Plan
"Reviving the Handmade" I started as my small business of wooden handicrafts, was forced to shut down due to low revenues.